Thursday, November 14th, 2024
Adrian J Cotterill, Editor-in-Chief
LDSK, a leading provider of intelligent media scheduling, is enabling Jumbo supermarkets in the Netherlands to transform their in-store experience into a powerful commercial media channel, thanks to a new programmatic ad trading integration with SSP My Ad Booker. We are told that this integration with SSP My Ad Booker marks a significant leap forward […]
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Sunday, October 6th, 2024
Adrian J Cotterill, Editor-in-Chief
LDSK, the leading provider of intelligent media scheduling and optimisation solutions, has announced its collaboration with Stonegate Pub Company and Alight Media on the groundbreaking MiXR Media platform. The Stonegate Pub Company is the largest pub company in the UK, operating around 4,800 managed, leased and tenanted pubs. This partnership leverages LDSK’s cutting-edge technology to […]
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Thursday, August 15th, 2024
Adrian J Cotterill, Editor-in-Chief
LDSK, a leading provider of intelligent media scheduling and optimization solutions for both out-of-home AND retail media markets, has let it be known its key role in renowned supermarket chain Jumbo’s significant advancement in the retail media landscape. In collaboration with First Impression, LDSK has enabled Jumbo to deliver a more dynamic and personalized in-store […]
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Tuesday, April 9th, 2024
Adrian J Cotterill, Editor-in-Chief
In today’s competitive environment, capturing attention and driving engagement – whether in stores, pubs, restaurants, or other customer-facing spaces – requires a smarter approach. Hyperlocal targeting, fueled by data and real-time insights, is the key to delivering relevant, in-the-moment experiences that resonate with modern consumers. The folks over at LDSK have put together this guide […]
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Tuesday, February 13th, 2024
Adrian J Cotterill, Editor-in-Chief
VML’s Streaem, an innovative retail media platform and LDSK have announced a groundbreaking partnership which will provide advertisers with seamless access to premium screens in retail spaces through Streaem’s retail media platform. Streaem offers advertisers a gateway to premium media inventory, showcasing their content on high-quality screens strategically placed in retail spaces. The integration with […]
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Tuesday, December 21st, 2021
Adrian J Cotterill, Editor-in-Chief
LDSK and the DPAA have put together a white paper that explores the revenue generating opportunities available to media owners and retailers using intelligent optimisation. You can download the white paper (as a PDF) here.
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Wednesday, December 8th, 2021
Tristan Cotterill
Industry veteran Ron Graham, and Founder & Managing Director of Media On The Go Pte Ltd, a Singapore based consultancy for OOH media in the Asia Pacific region will be chairing AdTECH: OOH – Singapore takes place at the Marina Bay Sands on Wednesday March 30, 2022. Our Regular readers will know that our AdTECH: […]
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Thursday, November 11th, 2021
Russ Curry, Ministry of New Media
Following their merger earlier in the year, two of Europe’s most innovative #AdTECH companies, LiveDOOH and Signkick have rebranded and now officially launched under the new name LDSK. We are told that their futuristic new look is a signal of their intentions to reinvent the media owner experience. Their software powers smart media owners to […]
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Thursday, June 17th, 2021
Adrian J Cotterill, Editor-in-Chief
Exterion Media The Netherlands, who reach 70% of the Dutch population every week, has extended its sales capabilities with the addition of optimised and flexible audience-based planning, powered by technology partner, LiveDOOH Signkick (LDSK). Supported by LDSK’s intelligent automation platform, Exterion Media’s sales team has complete flexibility in their inventory and content management. This means […]
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Wednesday, March 17th, 2021
Adrian J Cotterill, Editor-in-Chief
AdMobilize LLC., the world’s number one audience intelligence company and LiveDOOH Signkick, one of Out-of-Home’s most advanced media owner platforms have this week released a new integration that signals a significant next step towards a fully automated future for DOOH. Using AdMobilize’s AI-driven platform, media owners are able to capture pedestrian or vehicle analytics to […]
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