Tuesday, November 28th, 2023
Adrian J Cotterill, Editor-in-Chief
DPAA, the global trade marketing association, driving the growth and digitization of out-of-home media today and its growing role in the omnichannel mix is holding a breakfast event this Wednesday morning 8.30 am on November 29 at the Sanderson Hotel. This is their third UK based Member event which includes… David Roth, who is CEO […]
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Wednesday, November 1st, 2023
Andrew Neale
Transport for London has partnered with the Royal British Legion and celebrities including Jools Holland, Britain’s Got Talent winner Lance Corporal of Horse Richard Jones and Ross Kemp to pay tribute to servicemen and women ahead of the National Service of Remembrance on Sunday 12 November, and to raise donations for the annual Poppy Appeal. […]
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Monday, October 23rd, 2023
Andrew Neale
Transport for London (TfL) is launching one of the world’s most unique advertising opportunities to search for media partners to manage, and further develop, its extensive advertising space across London’s transport network. The move is part of TfL’s commercial approach to fully utilise its assets to generate non-fare revenue. The funds generated from these large-scale […]
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Tuesday, July 11th, 2023
Adrian J Cotterill, Editor-in-Chief
Global, the Media & Entertainment Group, has launched a star-studded ad campaign showcasing Capital as the No.1 destination for fans to connect with the world’s biggest artists and the hottest hit music. Created and produced in-house by Global, Capital’s new campaign, ‘Play Capital’, included a 30-second film during last Sunday’s episode of Love Island on […]
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Wednesday, June 28th, 2023
Adrian J Cotterill, Editor-in-Chief
The WayBack, an initiative designed to help those living with dementia and Alzheimer’s and their carers through virtual reality film, has launched an award-winning outdoor campaign with Havas London. Spanning 13 London Underground and Elizabeth line stations, the campaign takes over fifteen ‘ribbons’, the digital displays that run the length of the escalators at London […]
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Thursday, June 22nd, 2023
Adrian J Cotterill, Editor-in-Chief
Clear Channel UK this week announced a new collaboration to bring to life an Out of Home campaign featuring nine portraits of the Windrush Generation commissioned by His Majesty The King. 2023 sees the 75th anniversary of the HMT Empire Windrush arriving in Britain on 22 June 1948. The ship, which carried passengers from the […]
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Friday, June 16th, 2023
Adrian J Cotterill, Editor-in-Chief
Talon, the pioneering global independent Out of Home media agency, has announced the promotion of Luke Willbourn to the role of Managing Director-UK. In his new position, Luke will be responsible for the UK business, overseeing client and agency relationships, driving new business opportunities, and leading OOH growth initiatives. This promotion further strengthens Talon’s UK […]
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Thursday, June 1st, 2023
Adrian J Cotterill, Editor-in-Chief
Flow City and Broadsign today announced an AdTECH integration that makes premium global digital-out-of-home screens available for purchase programmatically on Flow City’s DOOH-specialty demand-side-platform. The collaboration allows media buying agencies, small businesses, and startups using Flow City to plan, purchase, and execute global DOOH campaigns with optimal visibility and exposure across new inventory located in […]
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Wednesday, May 31st, 2023
Adrian J Cotterill, Editor-in-Chief
Excite OOH is described as a new and independent outdoor advertising agency and has officially launched in the UK with a mission to transform the way brands buy outdoor media and connect with their target audiences. Excite OOH is being launched by Elliot Ward, the former Business Development & OOH lead at One Day Agency, […]
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Monday, March 27th, 2023
Adrian J Cotterill, Editor-in-Chief
Advertising Week Europe takes place in London May 16-18, 2023. We know that the DPAA has at least one ‘session’ during the week and is likely looking at a drinks / cocktails or some form of networking event that week. We are looking at a couple of ideas for small events that week also.
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