Popcast Launched By @Motionworks

Monday, October 2nd, 2023

Adrian J Cotterill, Editor-in-Chief

Motionworks, one of North America’s leading population intelligence companies announced last week the official launch of its proprietary human mobility solution, Popcast. Popcast provides demographic and psychographic population density at various geographic resolutions every hour of the day. The magnitude of these population groups, also known as Motionworks Cohorts, can be quantified by the number […]

USD 9.3 Million @Motionwrks Series A Funding

Tuesday, September 12th, 2023

Adrian J Cotterill, Editor-in-Chief

Motionworks, a disruptive solution in the population intelligence market has announced a Series A funding round of USD 9.3 million. The funding round was led by Blue Heron Capital with participation from Motley Fool Ventures and Hybrid Capital. We are told these funds will allow the company to accelerate the rapid growth of its Population […]

Intermx Data Enablement Rebrands as Motionworks

Monday, May 16th, 2022

Russ Curry, Ministry of New Media

Intermx Data Enablement, North America’s premier population intelligence company, announced today that all three of its companies, Intermx, Transport Foundry, and Standard Data, will be unified under a new brand name, Motionworks. ‘Utilizing the location data from Standard Data and modelling expertise from Transport Foundry, Intermx fueled the currency for the out-of-home advertising industry across […]