DailyDOOH

In the US motor vehicle crashes are a leading cause of death for children under 14. With the school year ahead, it’s crucial to remind parents to ensure their children are safe and protected in the right car seat for their age and size. OAAA is encouraging its members to share the Child Car Safety […]

The Out of Home Advertising Association of America (OAAA) in collaboration with its Digital Billboard Committee has recently amended its Digital Billboard Security Guidelines to include a section entitled ‘Human Approval of Content for Digital Displays‘. The Digital Billboard Security Guidelines remain the best practices to prevent hacking of digital billboards, but OAAA felt they […]

US Out of home (OOH) advertising revenue increased 3.4% in the second quarter of 2024 compared to the previous year, accounting for USD 2.78 billion, based on figures released by the Out of Home Advertising Association of America (OAAA). This marks the highest quarterly volume ever for OOH, propelling first-half growth to a 4.8% increase. “Out […]

The Foundation for Out of Home Advertising Research and Education (FOARE) announced the 14 students who will receive Foundation scholarships for the 2024-2025 academic year. The FOARE Scholarship Program supports the education and career goals of those who are part of the out of home (OOH) advertising industry family as well as students who may […]

Registration for the OAAA’s 2024 Safety Seminar is now open. Presented in partnership with Formetco, the event will take place on October 1-2, 2024, in Duluth, Georgia, at Formetco’s Corporate Facility. OAAA’s 2024 Safety Seminar will provide attendees with crucial insights into the latest safety protocols, industry standards, and compliance requirements. The seminar will feature […]

The OOH Media Plan Awards program honors efficient and effective OOH and DOOH media plans that maximize the synergies between media and creative strategies within an available budget. Media Plan Award winners tap into the emotional fabric of society and promote inspiring messages that elevate the entire industry. The call for entries is now open […]

Clear Channel Outdoor, Airports Division, the Americas-based airports business of Clear Channel Outdoor Holdings, Inc. (NYSE: CCO), has announced a new partnership and sponsorship with Visit Annapolis & Anne Arundel County (VAAAC). VAAAC is a nonprofit Destination Marketing/Management Organization whose mission is to foster a welcoming destination and promote tourism on behalf of its visitors, […]

l’yanna Lee, missing since March 22 of this year, was located the week of June 10, and reunited with her family as a result of the National Missing Children’s Day program sponsored by the San Antonio Police Department, Clear Channel Outdoor, Texas Center for the Missing (TCM), and the National Center for Missing and Exploited […]

Starting this week, more than 100 digital billboards across Arizona will display critical local heat relief resources, thanks to a partnership between Maricopa County, Clear Channel Outdoor, the Maricopa Association of Governments and the City of Phoenix. Billboards owned by Clear Channel Outdoor will promote 211 Arizona to direct at-risk community members to one of 230+ local […]

Join OAAA’s Steve Nicklin and Borrell Associates’ Corey Elliott on Wednesday, June 12, 2024 at 2PM ET, as they review topline results from Borrell’s latest local ad survey detailing marketing plan insights from hundreds of local businesses and local agencies. This OAAA members-only webinar will cover the following highlights and more: -What channels they plan […]