DailyDOOH

l’yanna Lee, missing since March 22 of this year, was located the week of June 10, and reunited with her family as a result of the National Missing Children’s Day program sponsored by the San Antonio Police Department, Clear Channel Outdoor, Texas Center for the Missing (TCM), and the National Center for Missing and Exploited […]

Starting this week, more than 100 digital billboards across Arizona will display critical local heat relief resources, thanks to a partnership between Maricopa County, Clear Channel Outdoor, the Maricopa Association of Governments and the City of Phoenix. Billboards owned by Clear Channel Outdoor will promote 211 Arizona to direct at-risk community members to one of 230+ local […]

Join OAAA’s Steve Nicklin and Borrell Associates’ Corey Elliott on Wednesday, June 12, 2024 at 2PM ET, as they review topline results from Borrell’s latest local ad survey detailing marketing plan insights from hundreds of local businesses and local agencies. This OAAA members-only webinar will cover the following highlights and more: -What channels they plan […]

OUTFRONT Media (NYSE:OUT), one of the largest out of home media companies in North America, has been awarded a new long-term advertising franchise agreement for the Washington Metropolitan Area Transit Authority (“WMATA”). Under the new agreement, OUTFRONT will represent advertising sales for WMATA in Virginia, Maryland and the District of Columbia. The agreement covers station […]

Out of home advertising revenue in the US increased 6.8% in the first quarter of 2024 compared to the previous year, accounting for USD 1.94 billion, based on figures released today by the Out of Home Advertising Association of America (OAAA), building on the medium’s growth trajectory and increased revenue seen in 2023. The almost […]

Adams Outdoor Advertising has appointed of Kevin Jones as its new Chief Executive Officer. With more than 30 years of experience across the technology industry, including most recently serving as the CEO of both contact center software company Calabrio, Inc., and previously as CEO of multi-cloud solutions company Rackspace Technology, we are told that he […]

The Ad Council, America’s leading nonprofit leveraging the power of communications to inspire action and accelerate change around the most pressing issues in America, has unveiled its newly formed Trade Association Advisory Committee. The new committee is comprised of executives from trade associations representing every sector of the media ecosystem. “The Ad Council’s ability to […]

The OAAA have announced that next year’s OOH Media Conference will take place May 5-7, 2025 in Boston. That means it will take place immediately the week after the POSSIBLE EVENT. April 28 – 30, 2025 (which will be in its third year by then). The POSSIBLE EVENT takes place as always at the Fontainebleau […]

May kicks off Asian American and Pacific Islander (AAPI) Heritage Month, which celebrates the contributions that generations of AAPIs have made to American history, society, and culture. One of the fastest-growing groups of people in the U.S., our country’s community of AAPIs contains multitudes, made up of 24 million Americans, including 50+ ethnic groups, from […]

Welcome to the 2024 OAAA OOH Media Conference. This year marks our most diverse and dynamic event yet, with over 1,000 attendees spanning our incredible membership, world-class brand marketers, agency leaders, and technology partners – all here to elevate and celebrate out of home. This year’s theme is “Our Moment,” which indeed it is. We […]