DailyDOOH

oOh!media and its creative and innovation hub, POLY has launched a groundbreaking campaign for ANZ Falcon technology that leverages innovation to deliver an interactive and personalised Out of Home experience at scale. This latest iteration of the ANZ Falcon campaign blends physical and digital to transform OOH into a dynamic and engaging platform. At the […]

The Australian Out of Home industry has just announced a strong 8.07 per cent increase in net media revenue for 2024, reporting $1,301.8 million, up from an adjusted figure of $1,204.6 million* for 2023. OMA CEO Elizabeth McIntyre said, “As we reflect on 2024 and look forward to 2025, Out of Home continues to prove […]

Leading Australian Out-of-Home agency, Revolution360 has teamed up with Cricket Australia to promote the upcoming Women’s Ashes series with a groundbreaking outdoor activation in the sporting precinct of Melbourne. Recenty cricket fans flocked to Revolution360’s towering Swan and Stewart Street mega billboard right around the corner from the MCG during the Boxing Day Test, where […]

oOh!media has extended its retail Out of Home network in Queensland, renewing a long-term partnership with Retail First across 21 large and medium shopping centres. As part of the agreement with Retail First, managing agents for the largest privately owned shopping centre portfolio in Australia, oOh! is installing a 100% digital network made up of […]

oOh!media has secured a long-term renewal with The GPT Group (GPT), one of Australia’s leading real estate investment managers, for the exclusive rights to internal large format digital displays across key retail centres in Melbourne and Sydney. As part of the agreement, oOh! and GPT will install Australia’s largest retail curved wall-mounted LED digital screen, […]

JCDecaux has become the first Australian Out-of-Home media company to launch measurement on Scope3 platform Advertisers are now able to access emissions data for their JCDecaux media campaigns on the Scope3 platform, marking a key step forward in sustainable media practices. Steve O’Connor, CEO JCDecaux Australia and New Zealand, told us “With JCDecaux now on […]

OA Collective, Australia’s fastest growing out-of-home advertising business has appointed Patrick Healey as NSW Sales Director to lead the team’s sales efforts, and Sharon Riley as Agency Sales Manager, further strengthening its growing NSW Sales team. Grant Kirkby, Co-founder of OA Collective told us “NSW is a critical growth market for OA Collective as we […]

Leading digital outdoor media company QMS has released the results from its global-first research on the role human attention plays in out of home environments. Amplified Intelligence CEO and Founder, Dr Karen Nelson-Field, topld us “The research confirms that OOH is far more than a fleeting glance – it captures real, measurable attention that translates […]

The Australian Out of Home industry has extended its growth trend with solid results in Q3 The Outdoor Media Association is the peak industry body that represents Australia’s outdoor media display companies and production facilities has announced an increase of 10.06 per cent net media revenue for Q3 2024, reporting $315 million, up from $286.2 […]

Leading digital outdoor media company QMS this released an update on the key categories taking advantage of its innovative partnership with Samba TV, the leading provider of TV technology for audience data and omniscreen measurement. QMS Strategic Sales Director, Adrian Venditti, told us “By strategically adding DOOH to under or over-exposed TV viewership postcodes, we […]