Three New @OMA_Australia Members

Thursday, June 1st, 2023

Tristan Cotterill

The Australian Outdoor Media Association has announced that Certeq, S&J Media Group and Stockland have joined the association as its newest members. Elizabeth McIntyre, CEO, OMA told us “The diversity of industry expertise across the member cohort continues to strengthen our position as the representative voice for Out of Home. Our investment into audience measurement […]

Talent Celebrated At The Annual @OMA_Australia Awards

Thursday, May 4th, 2023

Tristan Cotterill

The Outdoor Media Association (OMA) held its highly anticipated annual Industry Awards ceremony this week at the Crown Sydney. The event was preceded earlier in the day by the OMA’s inaugural member-only conference, which was followed by the official proceedings of the Annual General Meeting. The OMA Awards highlight the achievements of industry professionals who […]

OOH Revenue Up 11.8% in Q1 Say @OMA_Australia

Thursday, April 6th, 2023

Tristan Cotterill

The Australian Outdoor Media Association (OMA) announced an increase of 11.8 per cent on net media revenue for Q1 2023, reporting $259.4 million, up from $232.1 million* for the same quarter in 2022. Digital OOH (DOOH) revenue accounts for 67.6 per cent of total net media revenue year-to-date, an increase over the recorded 57.6 per […]

Powering DOOH 2023, @IABAustralia @OMA_Australia

Tuesday, March 14th, 2023

Tristan Cotterill

IAB Australia and the Outdoor Media Association (OMA) announced late last year they were to collaborate and curate a one-day conference ‘Powering DOOH 2023‘ which will be held on March 30, 2023. Gai Le Roy, CEO IAB Australia told us then “Our Attitudes to DOOH research released this year found that 83 per cent of […]

Q4 2022 @OMA_Australia Creative Collection Results

Wednesday, March 1st, 2023

Tristan Cotterill

The Australian Outdoor Media Association has announced results for its Q4 Creative Collection 2022 competition, with 20 entries submitted by OMA members including: GoTransit, JCDecaux, oOh!media, QMS, Scentre Group Brandspace, Shopper and TorchMedia. The winner in the Big, Bold and Bright category was Providoor’s We worship food campaign, and an honourable mention in this category […]

2022 @OMA_Australia Grand Prix Winner

Tuesday, February 28th, 2023

Tristan Cotterill

The Australian Outdoor Media Association has announced the Grand Prix winner for the 2022 Creative Collection competition as Subway’s Beyond Big campaign. The judges were unanimous in their decision that the consistent message and range of different Out of Home advertising formats used in Subway’s Beyond Big campaign showcased outstanding creativity. The Beyond Big campaign […]

Australian #OOH 2022 Full Year Results

Thursday, February 23rd, 2023

Tristan Cotterill

The Australian Out of Home industry today announced full year net media revenue results including the category breakdowns for 2022. The industry saw a total increase of 27.6 per cent on net media revenue in 2022. As previously reported, net media revenue for 2022 increased to $1,060.5 million, up from $831.1 million* for 2021, across the […]

Elizabeth McIntyre Joins @OMA_Australia As CEO

Friday, February 17th, 2023

Tristan Cotterill

The Board of the Australian Outdoor Media Association has announced that Elizabeth McIntyre has been appointed Chief Executive Officer of the association and MOVE, commencing April 3, 2023. We are told that the announcement follows an extensive and thorough executive search to replace outgoing CEO Charmaine Moldrich who has held the position for 13 years. […]

Gawk Outdoor Becomes @OMA_Australia 50th Member

Tuesday, February 14th, 2023

Tristan Cotterill

The Australian Outdoor Media Association this week announced its 50th member, Gawk Outdoor. Gawk was founded in 2018 and in December 2022 was named by the Financial Review as one of the 100 fastest-growing businesses in Australia . Gawk has over 90 billboard locations throughout regional Victoria, including 10 digital signs which account for more […]

Second @OMA_Australia NHWP Annual Report

Monday, February 13th, 2023

Tristan Cotterill

The Australian Outdoor Media Association has released its second National Health and Wellbeing Policy (NHWP) Annual Report for 2022, which provides a summary of 2021-22 activities as part of the Out of Home advertising industry’s National Health and Wellbeing Policy. Part of the NHWP’s commitment is to annually donate a national Outdoor industry campaign to […]