When the Ministry of New Media held their first AdTECH: OOH – Sydney Conference in Australia back in 2019 there had NOT been an out of home industry event in the country for almost seven years. This year, the AdTECH: OOH – Sydney Conference will already be in its fifth year and with the news […]
The Outdoor Media Association (OMA) has appointed Philip Longley as its Director, Government Relations, effective immediately. He is responsible for developing, implementing and driving the OMA’s government relations and stakeholder management strategies.
The Outdoor Media Association (OMA) has welcomed Digital Out of Home advertising platform LUMOS as the 49th member to the association and the 12th new member in 2022. This year marks the biggest membership growth for the association since inception in 1939. Charmaine Moldrich OMA CEO told us “LUMOS is a natural fit for the […]
The Australian Out of Home industry has just announced an increase of 43.7 per cent on net media revenue for the third quarter of 2022, reporting $244.6 million, up from $170.2 million for the same quarter in 2021. DOOH revenue accounts for 62.5 per cent of total net media revenue year-to-date, an increase over the […]
The Outdoor Media Association (OMA) has announced that CEO Charmaine Moldrich will be leaving the business in June 2023. Charmaine told us “It’s a bittersweet moment, but after more than a decade working in an industry it is time to move on. Out of Home (OOH) has become so much a part of my life […]
The Outdoor Media Association (OMA) this week announced the winners of the Quarter Two Creative Collection competition for 2022. OMA CEO Charmaine Moldrich told us “This quarter we saw how an effective Out of Home (OOH) advertisement can start with a single good idea. This was exemplified in the NAIDOC campaign, Get Up! Stand Up! […]
The Australian Out of Home industry this week announced half year net media revenue of $478.6 million, up 19.5 per cent from $400.4 million for the same period in 2021. Digital Out of Home (DOOH) revenue accounts for 62.4 per cent of total net media revenue year-to-date, an increase over the recorded 58.3 per cent […]
This month the Outdoor Media Association has welcomed Blue Tongue Outdoor and SureVision as the latest companies to join the Association. Blue Tongue Outdoor operates in South Australia, offering classic and digital Outdoor advertising solutions in shopping centre malls and select retail spaces across the Adelaide metropolitan area as well as regional and country areas […]
Yesterday the Ministry of New Media and the Australian Outdoor Media Association recorded the online ‘AdTECH: OOH Sydney – An Avant Goût’, ahead of next week’s actual AdTECH: OOH – Sydney Conference (Wednesday August 17, 2022). As you can see above, it features the OMA’s CEO Charmaine Moldrich in conversation with Val Morgan Outdoor’s Managing Director Paul Butler, oOh!media CEO […]
This week Out of Home signs across Australia will profile missing people in a campaign for National Missing Persons Week (NMPW) which runs from Sunday 31 July to Saturday 6 August. This campaign marks the 14th year in NSW and eighth year nationally of the partnership between the Outdoor Media Association (OMA) with the Australian […]
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