DailyDOOH

The Australian Out of Home (OOH) industry today announced an increase of 125 per cent on net media revenue for the second quarter of 2021, reporting $203.3 million, up from $90.3 million* for the same period in 2020. Digital OOH (DOOH) revenue accounts for 61 per cent of total net media revenue year-to-date, an increase […]

Val Morgan Outdoor (VMO) is the latest Out of Home company to join the Australian Outdoor Media Association (OMA) and MOVE (Measurement of Outdoor Visibility and Exposure). VMO is a 100 per cent digital OOH advertising business with a network of 10,000 digital screens across retail, health club, petro-convenience and office tower environments. Paul Butler, […]

The Australian Outdoor Media Association (OMA) has today announced its continued support for Light Up the Dawn which will be promoted nationwide on digital signs in the lead up to Anzac Day. Light Up the Dawn is an RSL initiative, instituted last year to mark Anzac Day when the traditional march was cancelled due to […]