DailyDOOH

The Australian Outdoor Media Association (OMA) has released its inaugural National Health and Wellbeing Policy Annual Report. The report highlights the impact of the OMA’s world-first, national policy that aims to meet community expectations and support government efforts to tackle overweight and obesity in Australia. The policy takes an active role in limiting the public’s […]

Val Morgan Outdoor (VMO) is giving small businesses the chance to share in $1 million worth of advertising in a promotion to help them recover from the devastating impact of #COVID19. VMO ‘Open For Business’ aims to give firms a helping hand as they rebuild their businesses. VMO chief commercial officer Anthony Deeble told us […]

JOLT, Australia’s first free electric vehicle charging network, has partnered with purpose-built technology platform Seedooh to verify all advertising campaigns running across its new 100% Digital Out of Home network. In an Australian first, JOLT gives brands a new way to connect with urban pioneering, engaged and conscious audiences via its 100% Digital Out of […]

The Australian Out of Home (OOH) industry today announced half year net media revenue results including the category breakdowns for 2021. Total net media revenue was $374.7 million, up 22.1 per cent from $307 million for the same period 2020*. Change was reported across the following categories:   Category figures 2021^: ·      Roadside Billboards (over […]

The Outdoor Media Association (OMA) has further strengthened its membership, welcoming another three new members: CV Media & Signage, JOLT and OIS. This brings a total of nine new members to the association this year. JOLT also joins MOVE (Measurement of Outdoor Visibility and Exposure), the Australian Outdoor industry’s audience measurement system. JOLT is a […]

This week, Out of Home signs across Australia will feature and profile missing people as part of National Missing Persons Week (NMPW), from Sunday 1 August to Saturday 7 August. The theme of this year’s campaign is ‘Their face might have changed. Missing them hasn’t’ and will help raise awareness of long-term missing Australians and the […]

The Australian Out of Home (OOH) industry today announced an increase of 125 per cent on net media revenue for the second quarter of 2021, reporting $203.3 million, up from $90.3 million* for the same period in 2020. Digital OOH (DOOH) revenue accounts for 61 per cent of total net media revenue year-to-date, an increase […]

Val Morgan Outdoor (VMO) is the latest Out of Home company to join the Australian Outdoor Media Association (OMA) and MOVE (Measurement of Outdoor Visibility and Exposure). VMO is a 100 per cent digital OOH advertising business with a network of 10,000 digital screens across retail, health club, petro-convenience and office tower environments. Paul Butler, […]

The Australian Outdoor Media Association (OMA) has today announced its continued support for Light Up the Dawn which will be promoted nationwide on digital signs in the lead up to Anzac Day. Light Up the Dawn is an RSL initiative, instituted last year to mark Anzac Day when the traditional march was cancelled due to […]