DailyDOOH

Leading digital outdoor media company QMS this week announced the appointment of Michael Whiteside as National Sales Director – Advanced Trading, effective October 7, 2024. Based in Melbourne and reporting to QMS Chief Revenue Officer, Alex Kerley, Michael will be responsible for leading QMS’ programmatic offering across Australia, ensuring there is a seamless connection and […]

Western Sydney International (Nancy-Bird Walton) Airport (WSI) is inviting out-of-home advertising organisations to register their interest to provide internal and external digital advertising at Sydney’s new airport. This will include around 80 different digital advertising assets across the airport including large format outdoor digital signage and in-terminal operational and advertising screens delivering high potential passenger […]

To celebrate oOh!Media’s new brand positioning, oOh! will launch a major new brand campaign highlighting how Australia’s #1 Out of Home company plays a key role in making Australia and the world’s biggest brands famous. Demonstrating oOh!’s unparalleled reach, scale and creative innovation, the ‘Behind every great brand. Literally.’, by creative agency, The Hallway, will […]

Last week oOh!media announced the strategic expansion of its retail media division in order to help monetise sales for retailers It i basically broadening the focus to incorporate sales representation of retailers’ assets across stores, websites, apps, and off-platform channels such as Meta, Google and oOh!media. Announced at their Outfront ‘25 event, the fast-growing retail […]

oOh!media, Australia’s #1 Out of Home company, has unveiled the first full-motion large format displays with synchronised #3DOOH capabilities for bold brand storytelling. Located at Sydney’s newest landmark destination, the Martin Place Retail Precinct, this innovation in Out of Home features two expansive 3 x 5 metre screens that can each leverage a full-motion creative […]

oOh!media has launched a refreshed positioning as ‘Australia’s #1 Out of Home company’, reinforcing its leadership in network scale and audience reach. At its annual oOh! Outfront ‘25 event, the company also announced a number of significant new tender wins, further solidifying its leading position and providing brands with better opportunities to execute scaled campaigns […]

To mark its official entry into the Australian market, eco-laundry brand Earthwise has partnered with JCDecaux to leverage its sustainable Out-of-Home advertising solutions. The collaboration centred on using JCDecaux’s fleet of low-emission buses in Sydney and Melbourne, complemented by Digital Large Format and Rail. Gemma ap Geraint, Brand Manager, Earthwise, said “Earthwise laundry liquids have […]

oOh!media, continues to deliver innovative advertising solutions in Adelaide with the launch of a new landmark double-sided large format digital billboard at one of the city’s busiest commuting corridors. Part of oOh!’s Signature Series – the most premium and sought-after digital and classic locations in Australia – the new digital site at Gepps Cross is […]

The Out of Home (OOH) industry today announced half year net media revenue of $593.1million, up 8.0 per cent from $549.2million for the same period in 2023.* Digital Out of Home (DOOH) revenue accounts for 74.4 per cent of total net media revenue year-to-date, an increase over the recorded 71.9 per cent* for the same […]

oOh!media has appointed Emmalee Crellin to the newly created role of head of data sales, driving the go to market promotion and sales of oOh!’s extensive data capabilities. She will be responsible for championing innovative data-led campaign solutions, streamlining client interactions with the oOh! network and making it easier to achieve their advertising objectives through […]