DailyDOOH

The Out of Home (OOH) industry today announced half year net media revenue of $593.1million, up 8.0 per cent from $549.2million for the same period in 2023.* Digital Out of Home (DOOH) revenue accounts for 74.4 per cent of total net media revenue year-to-date, an increase over the recorded 71.9 per cent* for the same […]

oOh!media has appointed Emmalee Crellin to the newly created role of head of data sales, driving the go to market promotion and sales of oOh!’s extensive data capabilities. She will be responsible for championing innovative data-led campaign solutions, streamlining client interactions with the oOh! network and making it easier to achieve their advertising objectives through […]

Wildstone has made two significant hires in its recently launched venture, which is headed up by Noel Cook, appointed Managing Director in May. Wildstone has now added Mitch Cook as its Commercial Director for Australia and Amber Burbidge as a Commercial Executive. Both previously worked for oOh!media. Mitch’s 18 years in the industry have been […]

The Alliance has announced the upcoming appointment of Nathan Moon, to the newly created role of National Partnership & Revenue Director. With the Alliance now firmly established as a national supplier of Large Format and with their recent exponential growth set to continue across national, suburban and regional locations, there was a clear priority to […]

Britain’s best-selling tea brand, Yorkshire Tea, who recentlty brought their renowned ‘properness’ to Australia with a series of dynamic activations, including an engaging pop-up event at Curly Lewis Brewery in Bondi and integrated OOH, social and sampling campaigns starting has used DOOH to react promptly to the Australian Swim Team’s recent success at the Paris […]

oOh!media has won the highly prized long-term contract for Melbourne’s five new Metro Tunnel stations. The Metro Tunnel will create an end-to-end rail line from Sunbury in the west to Cranbourne/Pakenham in the southeast, featuring bigger and more modern trains and five new stations which will feature unique character to inspire both Melburnians and visitors. […]

Earlier this week, Tuesday July 23, the Advancing Sustainability in OOH Advertising event was held on Gadigal Country, organised in collaborative effort between the OMA, JCDecaux, oOh!media and QMS. The purpose of the event was to bring the outdoor advertising industry together, to discuss progress and actions for a sustainable future in OOH advertising. The […]

In what is described as a ‘significant move’ to curb light pollution, Melbourne City Council is considering a proposal to turn off large digital billboards at night. The aim they say is to mitigate ‘adverse health and environmental impacts associated with light pollution’. No surprise perhaps then that the council is led by Greens Councillor […]

Leading digital outdoor media company QMS has announced that Woolworths is the newest partner to sign on to its Paris 2024 Digital Screen Network for the Olympic and Paralympic Games. Woolworths joins Allianz, Stan, Toyota Australia and Patties Food Group as partners in the innovative digital out of home (DOOH) network that is presenting Olympic […]

The Australian Out of Home industry has announced an increase of 6.7 per cent on net media revenue for Q2 2024, reporting $305.4 million, up from $286.2 million* for the same quarter in 2023. OMA CEO Elizabeth McIntyre told us “The ongoing growth of the Out-of-Home (OOH) industry at 6.7 per cent net revenue in […]