Leading Australian digital outdoor media company QMS has announced the launch this week of its Paris 2024 Digital Screen Network supporting both the Olympic and Paralympic Games. Launching with Allianz, Stan, Toyota Australia and Patties Food Group as its first partners, the ground-breaking, audience-informed digital out of home network will showcase Olympic and Paralympic content […]
The Australian Out of Home (OOH) industry has announced an increase of 9.26 per cent on net media revenue for Q1 2024, reporting $287.6 million, up from $263.2 million* for the same quarter in 2023. Digital OOH (DOOH) revenue accounts for 74.1 per cent of total net media revenue year-to-date, an increase over the recorded […]
The Outdoor Media Association (OMA) presents its highly anticipated annual Industry Awards ceremony that will be held on the 2nd of May at the Pearl Ballroom, Crown Sydney. The OMA Awards shine a spotlight on the remarkable achievements of industry professionals who have tirelessly pushed the boundaries of Out of Home (OOH) advertising. They serve as a testament […]
JCDecaux has launched the Aspire, a newly designed, Digital Large Format portrait sign. The first site was unveiled in the busy inner-city suburb of Pyrmont in Sydney and is part of JCDecaux’s contract with Sydney Trains, the largest Out-of-Home contract in NSW. The stunning new format has been designed by internationally renowned Australian architects, Tzannes, […]
The Australian Out of Home industry has announced full year net media revenue results including the category breakdowns for 2023. The industry saw a total increase of 12.23 per cent on net media revenue in 2023. As previously reported, net media revenue for 2023 increased to $1,193.7 million, up from $1,063.6 million* for 2022, across the following categories: Category figures 2023^: · Roadside Billboards (over and under 25 square metres) · Roadside Other (street furniture, bus/tram externals, small format) · Transport (including airports) · ^Retail, Lifestyle and Other Category figures 2022: · Roadside Billboards (over and under 25 square metres) $507.8 million $271.3 million $140.8 million $273.8 million $466.5 million $238.6 million […]
oOh!media has released findings from the Workplace Gender Equality Agency (WGEA) which reports women at Australia’s leading Out of Home media company are on average paid more than men. Benchmarked against the industry sector, where men are paid on average +14.6% more than women according to WGEA data, oOh! has achieved an average (mean) total […]
The Australian Out of Home industry has today announced an increase of 12.2 per cent on net media revenue for 2023, reporting $1,193.7 million, up from an adjusted figure of $1,063.6 million* for 2022. Quarter four 2023 saw an increase of 10.9 per cent on net media revenue year-on-year, posting $366.6 million up from $330.7 […]
Former senior NRL executive, Andrew Every has joined oOh!media has in a newly created role of chief strategy and transformation officer, which we are told will help accelerate oOh!’s digital transformation. Joining oOh!’s executive leadership team, Andrew will focus on identifying areas of strategic growth across its core business and adjacent markets to lead the […]
oOh!media has appointed UnLtd CEO Chris Freel to the newly created position of group sales director – Australia as part of a sales consolidation that brings agency, direct, boutique and independent (DBI) teams under single leadership. We are told that the unified structure strengthens oOh!’s cross-functional sales approach, driving greater collaboration and accountability, and providing […]
The Outdoor Media Association (OMA) has announced that Revolution360 and Wrappr Media have joined the Australia association… Revolution360 is an innovative, national Out of Home media owner, specialising in Street Poster, Wall Mural and Experiential advertising. National Sales Director, Josh Fitzgerald said, “Revolution360 has been pioneering the Street Poster and Wall Mural landscape for more […]
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