DailyDOOH

The Australian Out of Home industry has today announced an increase of 12.2 per cent on net media revenue for 2023, reporting $1,193.7 million, up from an adjusted figure of $1,063.6 million* for 2022. Quarter four 2023 saw an increase of 10.9 per cent on net media revenue year-on-year, posting $366.6 million up from $330.7 […]

Former senior NRL executive, Andrew Every has joined oOh!media has in a newly created role of chief strategy and transformation officer, which we are told will help accelerate oOh!’s digital transformation. Joining oOh!’s executive leadership team, Andrew will focus on identifying areas of strategic growth across its core business and adjacent markets to lead the […]

oOh!media has appointed UnLtd CEO Chris Freel to the newly created position of group sales director – Australia as part of a sales consolidation that brings agency, direct, boutique and independent (DBI) teams under single leadership. We are told that the unified structure strengthens oOh!’s cross-functional sales approach, driving greater collaboration and accountability, and providing […]

The Outdoor Media Association (OMA) has announced that Revolution360 and Wrappr Media have joined the Australia association… Revolution360 is an innovative, national Out of Home media owner, specialising in Street Poster, Wall Mural and Experiential advertising. National Sales Director, Josh Fitzgerald said, “Revolution360 has been pioneering the Street Poster and Wall Mural landscape for more […]

Prue Cox has joined oOh!media to lead Data, Solutions and Digital Sales in a newly created group director role. Prue will execute market leading client acquisition, retention, development and market expansion. She will help transform the way oOh! sells, including a greater emphasis on programmatic, and data led planning and reporting, aligned with its strategy […]

oOh!media has appointed former ASX Group head of human resources, Lisa Green, as chief people and culture officer. Experienced in leading business transformation initiatives at times of significant growth, Green will head delivery of oOh!’s strategy across its 900 strong team, including key responsibility for oOh!’s values and DEI objectives. With over 25 years in […]

oOh!media continues to rapidly expand its large format digital network, launching seven new sites at premium locations across major arterials in Sydney, Melbourne and Brisbane. The latest large format digitals include another premium site in the exclusive Sydney suburb of Mosman. Positioned at the gateway of the lower north shore on Military Road, the high […]

The Outdoor Media Association (OMA) has tannounced the winners of the Quarter Three Creative Collection competition for 2023. OMA members submitted 31 entries, including campaigns by JCDecaux, oOh!media, QMS, Scentre Group Brandspace, Cartology, TorchMedia, goa and Val Morgan Outdoor (VMO). Guest judges: Abigail Holmes, Head of Client Strategy & Campaign Solutions, JCDecaux Christine Le Maitre, […]

In a fun and cheeky collaboration, oOh!’s creative and innovation hub, POLY, has partnered with PHD and Lynx to launch an innovative marketing campaign celebrating Lynx Africa as the ‘Greatest of All Time’ in the world of men’s deodorant fragrances. The artwork features giant 2D G.O.A.T. lettering extensions with gold metallic spangleys – in a […]

oOh!media has launched one of the largest airport billboards in the southern hemisphere with Qantas and the City of Melbourne as the first exclusive advertising partners for this mega site at Melbourne’s Tullamarine Airport. The length of a Boeing 737-800, the ‘Queen Victoria’ greets travellers heading to and departing from the airport on the busy […]