Leading Out-of-Home media company JCDecaux has added sixteen new Large Format sites to its growing national network across Sydney, Melbourne, Brisbane, and Adelaide. Sam Noble, National Product Director, Large Format, JCDecaux Australia, said: “Large Format offers brands the opportunity to create the type of head-turning moments that engage a large national audience at scale. Our […]
The Australian Outdoor Media Association this week launched the first Out of Home industry-wide automated insertion order tool, OASIS (Outdoor Advertising Standardised Integration System). OMA CEO Elizabeth McIntyre told us “The OMA commenced building the platform in 2022 after identifying a market need to simplify and standardise the communication between OOH media owners, agencies and […]
The Outdoor Media Association (OMA) has tannounced the winners of the Quarter Two Creative Collection competition for 2023. A wide range of campaigns were submitted for consideration by JCDecaux, oOh!media, QMS, Cartology, goa, Scentre Group BrandSpace, Tonic Media, TorchMedia and an agency entry from Avenue C. Elizabeth McIntyre, CEO OMA told us “The Creative Collection […]
The Austraian Out of Home industry has announced half year net media revenue of $543.5million, up 11.9 per cent from $485.7million for the same period in 2022.* Digital Out of Home (DOOH) revenue accounts for 68.1 per cent of total net media revenue year-to-date, an increase over the recorded 58.7 per cent* for the same […]
oOh!media Limited (ASX:OML) (oOh!) this week announced its financial results for the half year ended 30 June 2023 (“1H23”). The Company reported adjusted net profit after tax of $20.5 million, which was ahead of the prior corresponding period (1H22: $20.4m). The completion of the Company’s on market share buyback during the period resulted in a […]
Leading Out-of-Home media company JCDecaux is launching Australia’s first programmatic digital Out-of-Home award. The JCDecaux PROGRAMMATIC Campaign of the Year Award is being introduced to celebrate brands that are driving the industry forward by developing strategic, creative and innovative programmatic digital Out-of-Home campaigns. The first-of-its-kind award will be judged by five pre-eminent Out-of-Home and digital […]
oOh!media has extended its partnership with the AFL for the 2023 Toyota AFL Finals Series, and in an Out of Home first, will feature the 2023 NAB AFLW Finals Series. The one-year partnership extension will bring the fun, excitement and engaging content of these major sporting events to millions of Australians across oOh!’s nationwide digital […]
Young people speaking to young people: Road safety education campaigns, taking a new approach to encouraging young Australian drivers to choose safer speeds, launched across Australia today. Created as part of the Re:act road safety behaviour change program, the campaigns were devised by young Australian road users to encourage their driving peers to choose speeds […]
Leading digital outdoor media company QMS has unveiled the next stage of the City of Sydney street furniture network roll out, with the installation of an innovative ensemble of new kiosks around the CBD. Eighteen new kiosks will be installed in key locations around the CBD, as selected by the City of Sydney: 10 large […]
Leading digital outdoor media company QMS today announced the appointment of Olivia Gotch as General Manager – City of Sydney, effective immediately. In her new role, Ms Gotch will report to QMS Executive General Manager, Mark Fairhurst, and manage the revenue and sales operations of QMS’ world-leading, premium digital City of Sydney street furniture network. […]
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