DailyDOOH

The 7th edition of the AD ART SHOW took place during #OOHNYC on the evening of Thursday October 17 with an exclusive reception by Outfront Media. Attendees from both the art and advertising worlds gathered to celebrate the winning artists, engage in a thought-provoking artist panel discussion moderated by AdAge’s Senior Creativity Reporter, Sabrina Sanchez, […]

For almost a decade, the DPAA Summit has easily been the largest one-day Global Media and Marketing Event and this week’s DPAA #VideoEverywhere Summit did not buck that trend and was once again, incredibly well attended. Attendance figures for previous years have always been high (certainly between eight and nine hundred for each summit over […]

Teams led by Solomon Partners, The Out of Home Advertising Association of America, DPAA Global, and Cycle for Survival, the official rare cancer fundraising program of Memorial Sloan Kettering Cancer Center (MSK), have been participating in Roadblock Cancer. This charitable non-profit advertising initiative was a highlight of this October’s Out of Home New York and […]

Broadsign repeated their ‘Red Carpet Interviews’ at this week’s DPAA Video Everywhere Summit during #OOHNYC, something that they did with great success at the DPAA Canada Summit back in June. Broadsign’s Content Marketing Manager Kayla Caticchio served as the official field reporter at the summit and conducted brief, concise interviews on their booth (shown here). […]

‘Out of Home and Into My Heart’ is a 10-track love letter to the out-of-home advertising industry, aimed at extolling the unique virtues of the oldest advertising medium in the world. Released in time for Out Of Home New York and the DPAA Global Summit, this tongue-in-cheek yet undeniably catchy set of songs ranges from […]

This week Sony Professional Display Solutions is once again in New York during #OOHNYC and are holding their in-person AV Tech Expo event Tuesday October 15 and Wednesday October 16. However in addition, they have a special edition of their Tech Tuesday webinar which takes place at 13:00 on Tuesday October 15th which will be […]

Out of Home New York saw the introduction of what is described as the World’s First Sustainable Billboard. The open house event – actually properly outdoors in a lovely green park down by the One World Trade Center (Freedom Tower), Ed was put together by Sign Expo, New York’s number one visual solutions provider and […]

With top brands such as Mastercard, Colgate Palmolive, GM, Danone, Amika and major agencies; GroupM, Rapport, WPP, Kinesso, Wavemaker, plus Steve Kornacki from NBC on the elections and musical numbers from Back To The Future The Musical we are told registrations for the DPAA October 15 Global Summit at Pier 60/Chelsea Piers during Out of […]

Over the past year, Spotzi developers have hid themselves away to focus on one mission: completely rebuilding Spotzi from the ground up. The result is a brand new geomarketing platform that lets users quickly discover the best locations for targeting one’s ideal customers—just by asking the right questions. We are told that this new version […]

MOOHA (Moving Out of Home Association) was first discussed at the DPAA Board level and with various members throughout 2023 as plans for its formation were announced in the CEO’s opening speech at last year’s DPAA Global Summit and now that it is fully formed it makes its first debut at Out of Home New […]