Volvic #3DOOH Summer Sparkle

Wednesday, June 12th, 2024

Adrian J Cotterill, Editor-in-Chief

Wavemaker UK, Global and DOOH.com have collaborated on a show-popping #3DOOH ad campaign for the launch of a new Touch of Fruit Sparkling range from the experts at Volvic – just in time for summer. For the next seven weeks, commuters and passers-by at Kings Cross and Waterloo London Underground stations will be treated to […]

#3DOOH At Scale From @PattisonOutdoor

Wednesday, May 29th, 2024

Adrian J Cotterill, Editor-in-Chief

PATTISON Outdoor, a division of The Jim Pattison Group and Canada’s leading Out-of-Home advertising company tells that it is advancing into the third dimension with 3D digital advertising at a national scale. With the ability to provide #3DOOH on every screen and display in PATTISON’s extensive portfolio, with very few exceptions, brands are lining up […]

Outdoor Exposure Acquired By @PattisonOutdoor

Sunday, April 7th, 2024

Tristan Cotterill

PATTISON Outdoor Advertising has acquired Outdoor Exposure, a prominent outdoor advertising company in Northern Ontario. We are told that this strategic move bolsters PATTISON’s outdoor inventory, strengthening its presence in key areas of Northern Ontario including North Bay and Sudbury. The acquisition will see 79 outdoor faces added to PATTISON’s Ontario inventory, in both static […]

Vancouver International Airport Flies w/ @PattisonOutdoor

Monday, March 11th, 2024

Tristan Cotterill

PATTISON Outdoor, Canada’s leading Out-of-Home Advertising company, has solidified its position as the dominant advertising supplier in Western Canadahas with an exclusive advertising partnership with Vancouver International Airport (YVR). Vancouver is Canada’s second-largest airport and PATTISON is the primary advertising provider to 17 Canadian airports in total. Over the next two years, PATTISON will unveil […]

The Elevating Voices Grant @PattisonOutdoor Program

Thursday, February 15th, 2024

Tristan Cotterill

PATTISON Outdoor’s Diversity and Inclusion Committee has issued a call for submissions from not-for-profit organizations for a second year of the Elevating Voices Grant program after a successful launch in 2023. With the same mission of assisting not-for-profit organizations working with marginalized groups, PATTISON’s DEI Committee is looking forward to another year of amplifying diverse […]

BC Place Added To @PattisonOutdoor’s Inventory

Thursday, January 18th, 2024

Tristan Cotterill

PATTISON Outdoor Advertising, Canada’s leading Out-of-Home advertising company with over a century of history in British Columbia, has added BC Place to its digital exterior advertising portfolio. The agreement finalized between PATTISON Outdoor and PavCo, the provincial crown corporation, went into effect December 2023. The agreement will see four new stunning digital advertising faces (three […]

ONroute Collaboration w/ @MediaResources Inc.

Wednesday, January 3rd, 2024

Andrew Neale

ONroute, a premier provider of highway service centers in Ontario, has announced a collaboration with Media Resources Inc. We are told that this partnership, also involving Pattison Outdoor Advertising, will represent a significant stride in ONroute’s commitment to enhancing highway travel through innovative digital advertising. Melanie Teed-Murch, Chief Executive Officer of ONroute, praised Media Resources […]

Réseau Express Métropolitain Choose @PattisonOutdoor

Wednesday, July 19th, 2023

Tristan Cotterill

PATTISON Outdoor has announced its official partnership with the Réseau Express Métropolitain (REM) for outdoor advertising. This partnership will allow PATTISON to offer local and national advertisers unparalleled visibility throughout the REM. The REM, which will eventually cover 67 km and include 26 stations, will allow residents of Greater Montreal to commute with unparalleled efficiency. […]

Toronto Bus Advertising @PattisonOutdoor Exclusive

Thursday, May 4th, 2023

Tristan Cotterill

PATTISON Outdoor Advertising, Canada’s leading Out-of-Home advertising company, is now the sole provider of bus advertising in the Greater Toronto Area (GTA) thanks to the addition of MiWay to its transit portfolio. The five-year agreement for advertising rights on MiWay buses commenced on May 1, 2023. PATTISON Outdoor will sell exterior and interior bus advertising […]

Downtown Ottawa’s Largest Advertising Canvas

Wednesday, February 8th, 2023

Tristan Cotterill

In collaboration with OC Transpo and the Ottawa Senators Hockey Club, PATTISON Outdoor Advertising has introduced downtown Ottawa’s largest advertising canvas. Advertisers now have the ability to make their mark at O-Train stations in the nation’s capital with PATTISON Outdoor. The 13 stations on O-Train Line 1 are equipped with transit advertising displays available to […]