DailyDOOH

Veridooh has announced a partnership with Place Exchange, a leading global Programmatic OOH Supply-Side-Platform (SSP) which will see Veridooh’s SmartCreative verification technology available to all programmatic OOH buyers leveraging Place Exchange’s SSP globally. Veridooh co-founder Mo Moubayed said “Brands and Media Agencies are demanding true independent verification as standard on their programmatic out of home […]

Beeyond Media has announced that it has joined forces with Place Exchange. The integration will extend Beeyond Media’s extensive DOOH inventory, which spans over 17 countries, even further by adding hundreds of thousands of premium screens across the United States, Canada and Latin America. While strengthening Place Exchange’s position as a trusted and reliable programmatic […]

Screenverse has selected Place Exchange’s PerView solution as a measurement standard across its managed DOOH networks. PerView developed in accordance with the OAAA OOH Impression Measurement Guidelines, will enable Screenverse to deliver accurate and dynamic reach, frequency, and impression measurement for its network partners. Out-of-home media encompasses a diverse range of venues and asset types, […]

DoohClick has announced an integration with Place Exchange which will give DoohClick clients the ability to seamlessly plug into Place Exchange’s SSP to unlock the power of programmatic advertising and continue to tap into a broad array of demand through Place Exchange’s direct integrations with top DSPs. DoohClick Co-founder and Chief Commercial Officer Mark Bracey […]

Place Exchange appear to have partnered with Redbox to offer access to screens on all of their movie and gaming rental/purchase kiosks across the US. These kiosks are typically placed in front of and inside retail locations.

The Neuron has announced that it is partnering with Place Exchange. The partnership, which brings together two innovative technology platforms, enables The Neuron users to access Place Exchange’s unmatched supply of global premium OOH inventory. As regular readers may have noticed, the Neuron is fast becoming a leading player in providing data-led, cost-effective access to […]

Place Exchange has launched geospatial ad units for mobility media, spanning all of Place Exchange’s mobility partners, including Curb, Firefly, Lyft Halo, Octopus, Road Runner Media and Uber OOH. This innovation turns discrete geographic locations, such as zip codes, into ad units, allowing buyers to target and deliver ads on mobility media screens that pass […]

Place Exchange, the leading SSP for programmatic out-of-home (OOH) media, announced its expansion into Latin America’s biggest markets including Argentina, Brazil, Chile, Colombia, Costa Rica, Dominican Republic, Ecuador, El Salvador, Guatemala, Honduras, Mexico, Panama, Paraguay, and Peru. “Our demand partners have expressed a strong interest in replicating the learnings and the positive impact of programmatic […]

Place Exchange, a leading supply-side platform for programmatic out-of-home media, has announced a partnership with Cooler Screens. Cooler Screens is attempting to revolutionize the in-store experience by transforming retail spaces like cooler (refrigerator) doors into smart digital screens that deliver dynamic, targeted in-store retail messaging and merchandising capabilities. Cooler Screens can be found in leading […]

Atlas, Talon’s proprietary Demand Side Platform (DSP) is now available for programmatic campaigns in the USA via its integration with Place Exchange. We are told that the partnership will enable Talon’s clients to activate smart, dynamic Digital OOH campaigns across Place Exchange’s premium inventory via direct integration with Talon’s proprietary DSP, Atlas. Atlas launched in […]