DailyDOOH

Place Exchange this week announced its integration with Astral, Bell Media’s OOH advertising division, adding thousands of premium digital screens to its Canadian offering. Astral, one of Canada’s largest OOH companies, operates digital billboards, restaurant and bar displays, street furniture, and transit displays in high-traffic location. Farshad Kajouii, GM, Out of Home and Business Development […]

Advertisers can now programmatically access Shelf Nine inventory via Place Exchange. Shelf Nine is a US-based retail media network that connects shoppers with brand messaging on screens strategically placed in retail locations, with consumers seeing ads three to four times per store visit.

Screenverse has launched a new partnership in the digital billboard programmatic space with Apparatix which offers media buyers and advertisers an unparalleled solution for accessing digital billboards across the US. “The Screenverse+Apparatix Billboards opportunity empowers advertisers and media buyers with the tools they need to succeed in the rapidly evolving DOOH landscape,” said Adam Malone, […]

Arizona-based digital marketing company CETV Now! has successfully integrated with Place Exchange which allows advertisers to access CETV Now!’s DOOH inventory nationwide through Place Exchange, providing a powerful new channel for reaching targeted audiences in commercial environments including bars, restaurants, hair salons, nail salons, barbershops, doctor’s offices, auto service facilities, and many more venue types. […]

StackAdapt has announced a partnership with Place Exchange which we are told will allow advertisers to reach their target audiences with precision and accuracy in relevant real-world contexts, as a result of StackAdapt’s advanced planning and execution capabilities and Place Exchange’s vast network of premium DOOH media across all major venues and formats. As the […]

Place Exchange, the leading SSP for programmatic out-of-home media, has expanded its presence in major European markets, including the UK, France, Germany, Italy, Netherlands, Scandinavia, and Spain. Marketers can now activate against more than 13,000 premium digital OOH screens, from new Place Exchange European partners including Global Netherlands, i-media, and Ocean Outdoor, in addition to […]

National Retail Solutions, a subsidiary of IDT Corporation (NYSE: IDT), operator of a leading nationwide point-of-sale network for independent retailers has announced that it is now leveraging the Place Exchange PerView offering to deliver reach, frequency, and impression measurement for its entire network of over 22,000 Digital Out of Home displays. Eli Korn, COO of […]

Place Exchange have just published their H2 2022 Programmatic Trends Report. After analyzing delivery across billions of programmatic OOH impressions – such as programmatic OOH spending patterns across advertiser verticals, shifts in spend distribution by asset categories, creative format trends by video and display, and more it provides a snapshot of select spending patterns within […]

We understand that Place Exchange is now integrated with adPlanet by Coinstar for some time now but we noticed that it has now been made official. On social media they’ve just ‘announced’… Place Exchange offers advertisers programmatic access to adPlanet by Coinstar, one of the largest retail and grocery-based digital media networks in the US, […]

We understand that Place Exchange is now integrated with Dolphin Digital OOH Media, a fast-growing DOOH media network with cash counter displays at the point of sale, large-format window displays, and ATM toppers in high-traffic locations across 40+ DMAs in the US. Advertisers have programmatic access to Dolphin Digital’s displays in grocery stores, convenience stores, […]