Arrgh Tesco Again! Yippee Tesco Again!

Thursday, August 8th, 2013

Adrian J Cotterill, Editor-in-Chief

It’s common belief that the debacle that was Tesco TV (latterly called Tesco Screens) (finally shut down back in early 2009) set the UK and continental European retail digital signage market back several years. That whole saga has been much talked about online and during industry conferences and it is not my intention to get […]

Eye easyJet Campaign, LGW

Thursday, June 20th, 2013

Maddie Cotterill

Eye announced yesterday the launch of easyJet’s dynamic 12 month campaign at Gatwick Airport. The initiative, which has been delivered in partnership with Eye, OMD UK, Talon Outdoor and VCCP, targets the business traveller to drive awareness of the airline’s domestic business routes. Collective wrapping of all three tunnels at Gatwick Airport has never been […]

Eye & Monster Media Gatwick Media Wall Tie Up

Tuesday, March 19th, 2013

Adrian J Cotterill, Editor-in-Chief

Eye and Monster Media announced this week the launch of an interactive media wall at Gatwick Airport. Gatwick is the first to utilise this platform which engages and entertains travellers via a specially designed travel themed memory game. The interactive media wall employs touch interaction technology, whereby passengers are challenged to compete against the clock […]