#FlexYourOOH #pDOOH @YourOAAA Awareness Campaign

Wednesday, September 25th, 2024

Adrian J Cotterill, Editor-in-Chief

The Out of Home Advertising Association of America (OAAA) has announced the launch of its latest awareness campaign aimed at increasing consideration for Programmatic Out of Home advertising. The campaign, centered around AdExchanger’s Programmatic I/O event at the Marriott Marquis Times Square from September 22-25, seeks to showcase the unmatched flexibility, scalability, and targeting capabilities […]

#TheRightSeat @YourOAAA @AdCouncil @NHTSAgov #PSA

Wednesday, August 28th, 2024

Adrian J Cotterill, Editor-in-Chief

In the US motor vehicle crashes are a leading cause of death for children under 14. With the school year ahead, it’s crucial to remind parents to ensure their children are safe and protected in the right car seat for their age and size. OAAA is encouraging its members to share the Child Car Safety […]

#EarthDay2024 @YourOAAA #PlanetvsPlastics Creative

Monday, April 22nd, 2024

Adrian J Cotterill, Editor-in-Chief

Today, Monday April 22, 2024 is #EarthDay2024 and it is great to see the OAAA and their membership supporting EARTHDAY.ORG, the global force behind Earth Day with the launch of a national Out of Home PSA campaign PLANET VS PLASTICS which is designed to help shine a light on the dangers of plastics to human […]

Support Ukraine With Your #OOH Media

Wednesday, March 2nd, 2022

Andrew Neale

In the wake of the Russian invasion of Ukraine, many of us across the global OOH industry are feeling totally helpless and trying to figure out what we could possibly do to help. Luckily, representatives of the Ukrainian OOH community, we were lucky enough to meet many of the country’s media owners on our last […]

Annual Australian Health And Wellbeing Campaign

Tuesday, February 1st, 2022

Tristan Cotterill

Over the next four weeks, Out of Home signs across Australia will feature a healthy eating campaign, Better than you remember, donated by the members of the Outdoor Media Association (OMA), and delivered in partnership with Health and Wellbeing Queensland and Nutrition Australia. This pro bono campaign, developed by Health and Wellbeing Queensland is the […]

PSAs For Haiti Relief Available

Monday, January 25th, 2010

Guest Contributor, Dave Haynes, The Preset Group

We want to let people in the digital signage and digital out of home community know that we’ve prepared a series of very simple hi-rez video spots that network operators can use to help direct funds to Red Cross groups in the US and internationally. Landscape and portrait versions are available, and we did a […]