DailyDOOH

Independent global media advisor MediaSense has acquired PwC UK’s Marketing & Media Owner team, which will be its first major acquisition since Apiary Capital LLP acquired its majority stake in MediaSense. We are told that the acquisition will enhance MediaSense’s scale, capabilities and offering to clients, bringing PwC UK’s world-class client relationships and skilled and […]

Outsmart, the trade body for the UK Out of Home advertising industry reports OOH advertising revenue for the first quarter of 2024 total GBP 292m, an increase of +16.4% compared to the same period last year. Justin Cochrane, Chair of Outsmart, told us “A strong set of results for Out of Home combined with growing […]

Outsmart, the trade body for the UK Out of Home advertising industry reports OOH advertising revenue for the third quarter of 2023 totalling GBP 346m, an increase of +12.9% compared to the same period last year. The figures, collated by PwC, reveal that Digital OOH revenue grew +15.6% and Classic OOH grew +8.1%. Digital’s share […]

Outsmart, the trade body for the Out of Home (OOH) advertising industry has announced that Out of Home revenue for the fourth quarter of 2021 saw growth of +65% year on year with total revenues of £336m. Justin Cochrane, Chair of Outsmart told us “Out of Home continues to gain pace with strong results on […]

Here’s the Q1 2021 revenue report for the UK OOH sector… The overall numbers reflect a decline in the sector owing to the lockdown imposed in December 2020. Note, the declines seen this quarter are off a base of Q1 2020 which was itself slightly down on the prior year (-3%) as a result of […]