DailyDOOH

Place Exchange has announced a new phase in its partnership with Clear Channel, which will enable direct programmatic buying of the media leader’s expansive digital out-of-home inventory that spans the United Kingdom, Belgium, France, Finland, Norway, Netherlands, Spain, Sweden, and Poland, via integration with Clear Channel LaunchPAD. Clear Channel LaunchPAD is a pan-European advertising platform […]

Wovenmedia this week announced a partnership with Place Exchange to enable its retail clients to attract spending from brands looking to advertise programmatically on in-store digital screens. In-store retail media has been rapidly growing alongside the burgeoning online retail media sector, with the proliferation of in-store digital screens that can deliver relevant messaging throughout the […]

The Place Exchange Programmatic OOH Trends Report provides a snapshot of select spending patterns within the Place Exchange platform after analyzing delivery across billions of programmatic OOH impressions – such as programmatic OOH spending patterns across advertiser verticals, shifts in spend distribution by asset categories, creative format trends by video and display, and more. These […]

Beeyond Media has announced that it has joined forces with Place Exchange. The integration will extend Beeyond Media’s extensive DOOH inventory, which spans over 17 countries, even further by adding hundreds of thousands of premium screens across the United States, Canada and Latin America. While strengthening Place Exchange’s position as a trusted and reliable programmatic […]

Screenverse has selected Place Exchange’s PerView solution as a measurement standard across its managed DOOH networks. PerView developed in accordance with the OAAA OOH Impression Measurement Guidelines, will enable Screenverse to deliver accurate and dynamic reach, frequency, and impression measurement for its network partners. Out-of-home media encompasses a diverse range of venues and asset types, […]

Basis Technologies a leading provider of cloud-based workflow automation and business intelligence software for marketing and advertising, has announced an integration with Place Exchange. Tyler Kelly, President, Basis Technologies told us “Digital Out-of-Home is one of the fastest-growing opportunities in digital marketing, with ubiquitous presence reaching nearly every consumer every month. The collaboration of Basis Technologies […]

Place Exchange this week announced its integration with Astral, Bell Media’s OOH advertising division, adding thousands of premium digital screens to its Canadian offering. Astral, one of Canada’s largest OOH companies, operates digital billboards, restaurant and bar displays, street furniture, and transit displays in high-traffic location. Farshad Kajouii, GM, Out of Home and Business Development […]

Advertisers can now programmatically access Shelf Nine inventory via Place Exchange. Shelf Nine is a US-based retail media network that connects shoppers with brand messaging on screens strategically placed in retail locations, with consumers seeing ads three to four times per store visit.

DoohClick has announced an integration with Place Exchange which will give DoohClick clients the ability to seamlessly plug into Place Exchange’s SSP to unlock the power of programmatic advertising and continue to tap into a broad array of demand through Place Exchange’s direct integrations with top DSPs. DoohClick Co-founder and Chief Commercial Officer Mark Bracey […]

Screenverse has launched a new partnership in the digital billboard programmatic space with Apparatix which offers media buyers and advertisers an unparalleled solution for accessing digital billboards across the US. “The Screenverse+Apparatix Billboards opportunity empowers advertisers and media buyers with the tools they need to succeed in the rapidly evolving DOOH landscape,” said Adam Malone, […]