CETV Now! Integrates w/ @PlaceExchange

Wednesday, May 17th, 2023

Adrian J Cotterill, Editor-in-Chief

Arizona-based digital marketing company CETV Now! has successfully integrated with Place Exchange which allows advertisers to access CETV Now!’s DOOH inventory nationwide through Place Exchange, providing a powerful new channel for reaching targeted audiences in commercial environments including bars, restaurants, hair salons, nail salons, barbershops, doctor’s offices, auto service facilities, and many more venue types. […]

StackAdapt Partnership w/ @PlaceExchange

Tuesday, April 4th, 2023

Adrian J Cotterill, Editor-in-Chief

StackAdapt has announced a partnership with Place Exchange which we are told will allow advertisers to reach their target audiences with precision and accuracy in relevant real-world contexts, as a result of StackAdapt’s advanced planning and execution capabilities and Place Exchange’s vast network of premium DOOH media across all major venues and formats. As the […]

European @PlaceExchange #pDOOH Reach

Monday, March 27th, 2023

Adrian J Cotterill, Editor-in-Chief

Place Exchange, the leading SSP for programmatic out-of-home media, has expanded its presence in major European markets, including the UK, France, Germany, Italy, Netherlands, Scandinavia, and Spain. Marketers can now activate against more than 13,000 premium digital OOH screens, from new Place Exchange European partners including Global Netherlands, i-media, and Ocean Outdoor, in addition to […]

NRS Leverages @PlaceExchange’s Perview

Thursday, March 16th, 2023

Adrian J Cotterill, Editor-in-Chief

National Retail Solutions, a subsidiary of IDT Corporation (NYSE: IDT), operator of a leading nationwide point-of-sale network for independent retailers has announced that it is now leveraging the Place Exchange PerView offering to deliver reach, frequency, and impression measurement for its entire network of over 22,000 Digital Out of Home displays. Eli Korn, COO of […]

The @PlaceExchange H2 2022 Programmatic Trends Report

Wednesday, March 1st, 2023

Adrian J Cotterill, Editor-in-Chief

Place Exchange have just published their H2 2022 Programmatic Trends Report. After analyzing delivery across billions of programmatic OOH impressions – such as programmatic OOH spending patterns across advertiser verticals, shifts in spend distribution by asset categories, creative format trends by video and display, and more it provides a snapshot of select spending patterns within […]

Coinstar’s adPlanet Integrates w/ @PlaceExchange

Friday, February 17th, 2023

Adrian J Cotterill, Editor-in-Chief

We understand that Place Exchange is now integrated with adPlanet by Coinstar for some time now but we noticed that it has now been made official. On social media they’ve just ‘announced’… Place Exchange offers advertisers programmatic access to adPlanet by Coinstar, one of the largest retail and grocery-based digital media networks in the US, […]

Dolphin Digital OOH Media Integrates w/ @PlaceExchange

Monday, February 13th, 2023

Adrian J Cotterill, Editor-in-Chief

We understand that Place Exchange is now integrated with Dolphin Digital OOH Media, a fast-growing DOOH media network with cash counter displays at the point of sale, large-format window displays, and ATM toppers in high-traffic locations across 40+ DMAs in the US. Advertisers have programmatic access to Dolphin Digital’s displays in grocery stores, convenience stores, […]

Alpine Media Partnership w/ @PlaceExchange

Wednesday, February 1st, 2023

Adrian J Cotterill, Editor-in-Chief

Place Exchange has announced a partnership with Alpine Media, enabling brands to reach an exclusive audience in some of the America’s most beautiful ski resorts, such as Telluride, Winter Park, Steamboat, and more. Alpine Media operates an extensive network of digital screens on chairlifts, and large format indoor and outdoor displays strategically placed around ski […]

New @PlaceExchange European Partnerships

Thursday, January 26th, 2023

Adrian J Cotterill, Editor-in-Chief

It looks like Place Exchange is continuing its expansion into Europe’s largest markets including France, Germany, Italy, Netherlands and the United Kingdom. We see partnerships with leading European publishers such as ACMS, Alight Media, Atmosphere TV, Blue Billboard, City Outdoor, Clear Channel Europe, Executive Channel Network, Global, London Lites, Mass Media, Pixology Outdoor, RevTV, Smart […]

IKE Smart City Inventory Now on @PlaceExchange

Tuesday, January 10th, 2023

Adrian J Cotterill, Editor-in-Chief

Advertisers can now programmatically access IKE Smart City inventory via Place Exchange. IKE Smart City offers interactive digital kiosks at street level in dense urban areas such as Atlanta, Houston, Miami, and more and it has strategically positioned inventory surrounding stadiums, cultural centers, and large retail locations in the heart of downtown business and entertainment […]