DailyDOOH

Last week oOh!media announced the strategic expansion of its retail media division in order to help monetise sales for retailers It i basically broadening the focus to incorporate sales representation of retailers’ assets across stores, websites, apps, and off-platform channels such as Meta, Google and oOh!media. Announced at their Outfront ‘25 event, the fast-growing retail […]

oOh!media’s retail media business, reooh, has announced at oOh!’s Outfront that Drakes Supermarkets has become its first Australian retail media partner. Reooh will build and manage a state-of-the-art in-store digital screen network for Drakes Supermarkets with the rollout underway, enabling brand partners to connect with consumers along the path to purchase. Drakes Supermarkets is a […]

oOh!media this week announced a major move into the retailer media market with the launch of reooh, an end-to-end Out of Home offering for retailers to fast-track growth in the accelerating retail media marketplace. Cathy O’Connor, oOh! CEO told us “As we lead Out of Home to a digital-first future, it is impossible to ignore […]