Redner’s Markets Partnership w/ @Grocery_TV

Wednesday, November 20th, 2024

Adrian J Cotterill, Editor-in-Chief

Grocery TV, a leading in-store retail media platform, has announced a new partnership with Redner’s Markets, an employee-owned regional grocery chain with 44 stores across Eastern Pennsylvania, Maryland, and Delaware. “We’re always looking for ways to improve our stores and better serve our customers,” said Gary Redner, COO at Redner’s Markets. “Partnering with Grocery TV […]

Retail Media Month UK Town Hall & In-Store Webinar

Monday, November 18th, 2024

Adrian J Cotterill, Editor-in-Chief

As part of the DPAA’s ‘Retail Media Month’ they have two more events both happening this Wednesday. In London the DPAA will hold its FIRST UK Town Hall at IPG with guest speakers Julia Sparrow, Head of Consumer Experience, Mondelez; Chris Marjoram, Managing Director, UK & EMEA, Rapport WW and Mathilda Bobeica, Digital & Media […]

PRN Adds Muscle To *New* @BasicFitNL Retail Media Network

Sunday, November 17th, 2024

Adrian J Cotterill, Editor-in-Chief

Leading digital in-store advertising specialist PRN and Europe’s largest fitness chain, Basic-Fit, will partner to offer a full-service retail media network (RMN) across the 852 Basic-Fit fitness clubs in France. From January 1, 2025, PRN will be responsible for the monetization of all digital in-store advertising space across more than 5000 displays combining to an […]

BlueZoo Fall 2024 Release

Friday, November 15th, 2024

Andrew Neale

BlueZoo, the leader in audience measurement for out-of-home advertising and Retail Media Networks, this week announced BlueZoo Fall 2024, with major new capabilities. The new BlueZoo firmware (version 5) gives BlueZoo sensors still more flexibility for internet connectivity. The new BlueZoo dashboard (version 4) provides new visualizations of BlueZoo measurements, whether customers use BlueZoo’s own […]

Registration For @RetailTechShow Now Open

Wednesday, November 6th, 2024

Andrew Neale

The Retail Technology Show which next year moves to a new home at ExCel, London and takes place April 2-3, 2025 has opened its registration process. More information can be found here.

RCC And @IABCanada Retail Media Survey

Thursday, October 31st, 2024

Adrian J Cotterill, Editor-in-Chief

The Interactive Advertising Bureau of Canada (IAB Canada), the leading representative of the digital advertising industry in Canada, and the Retail Council of Canada (RCC), The Voice of Retail in Canada, announced back in September a strategic collaboration aimed at advancing the digital retail advertising landscape in Canada. At the time Sonia Carreno, President, Interactive […]

Best Buy Canada / @PlaceExchange Partnership

Tuesday, October 22nd, 2024

Adrian J Cotterill, Editor-in-Chief

Place Exchange, a leading independent SSP for programmatic out-of-home media, has announced its integration with Best Buy Canada, enabling advertisers to programmatically access thousands of premium digital screens strategically placed throughout hundreds of Canadian stores. For the first time, advertisers can tap into the power of Best Buy Canada’s in-store retail media network, Best Buy […]

Digital Booking Platform Pinned @Hypermedia_ME Launch

Sunday, October 6th, 2024

Adrian J Cotterill, Editor-in-Chief

Dubai based Hypermedia has launched ‘Pinned’, which they describe as a groundbreaking digital platform designed to streamline the booking of physical promotional spaces in leading malls across the UAE. They say it is “set to reshape the landscape of retail media as it will allow brands and agencies to compare, book, and pay for media […]

*New* Engage Media Full-Service @FueledByGSTV

Monday, September 30th, 2024

Adrian J Cotterill, Editor-in-Chief

Invenco by GVR, a worldwide retail and payment technology leader and GSTV, the national on-the-go video network engaging audiences in the forecourt to drive in-store sales for tens of thousands of fuel retailers, have announced a retail media product and service offering for mobility and convenience retailers called Engage Media Full-Service – fueled by GSTV. “Retailers are rapidly becoming […]

e23 and @Quividi Strategic Partnership

Wednesday, September 25th, 2024

Andrew Neale

e23, a leading Travel Retail Marketing company, and Quividi, the pioneer and leader in AI and Computer-Vision based platforms for real-time audience measurement and shopper engagement for Digital Out-of-home and In-Store Retail Media, have entered into a strategic partnership. We are told that this collaboration aims to enhance audience and shopper engagement measurement within duty-free […]