Grocery TV and Hy-Vee Partner

Wednesday, December 11th, 2024

Adrian J Cotterill, Editor-in-Chief

Grocery TV, a leading in-store retail media platform, has announced a partnership with Hy-Vee, a nationally recognized supermarket chain known for its high-quality stores, offerings, and exceptional customer service. With more than 400 retail locations across the Midwest, Hy-Vee will leverage Grocery TV’s in-house technology to power more than 10,000 screens at key shopper touchpoints […]

oOh!media Extends Partnership with Retail First

Tuesday, December 10th, 2024

Tristan Cotterill

oOh!media has extended its retail Out of Home network in Queensland, renewing a long-term partnership with Retail First across 21 large and medium shopping centres. As part of the agreement with Retail First, managing agents for the largest privately owned shopping centre portfolio in Australia, oOh! is installing a 100% digital network made up of […]

Mediamarkt and Saturn Launch Retail Media Network

Tuesday, December 3rd, 2024

Adrian J Cotterill, Editor-in-Chief

The consumer electronics chain Mediamarkt and Saturn is launching an in-store retail media network in all of its European branches. We understand that brands can now book ads on the digital signage displays inside stores in Germany, Austria**, Hungary, Luxembourg, Turkey and the Netherlands. Germany is the biggest market for the chain with 399 locations […]

Redner’s Markets Partnership w/ @Grocery_TV

Wednesday, November 20th, 2024

Adrian J Cotterill, Editor-in-Chief

Grocery TV, a leading in-store retail media platform, has announced a new partnership with Redner’s Markets, an employee-owned regional grocery chain with 44 stores across Eastern Pennsylvania, Maryland, and Delaware. “We’re always looking for ways to improve our stores and better serve our customers,” said Gary Redner, COO at Redner’s Markets. “Partnering with Grocery TV […]

Retail Media Month UK Town Hall & In-Store Webinar

Monday, November 18th, 2024

Adrian J Cotterill, Editor-in-Chief

As part of the DPAA’s ‘Retail Media Month’ they have two more events both happening this Wednesday. In London the DPAA will hold its FIRST UK Town Hall at IPG with guest speakers Julia Sparrow, Head of Consumer Experience, Mondelez; Chris Marjoram, Managing Director, UK & EMEA, Rapport WW and Mathilda Bobeica, Digital & Media […]

PRN Adds Muscle To *New* @BasicFitNL Retail Media Network

Sunday, November 17th, 2024

Adrian J Cotterill, Editor-in-Chief

Leading digital in-store advertising specialist PRN and Europe’s largest fitness chain, Basic-Fit, will partner to offer a full-service retail media network (RMN) across the 852 Basic-Fit fitness clubs in France. From January 1, 2025, PRN will be responsible for the monetization of all digital in-store advertising space across more than 5000 displays combining to an […]

BlueZoo Fall 2024 Release

Friday, November 15th, 2024

Andrew Neale

BlueZoo, the leader in audience measurement for out-of-home advertising and Retail Media Networks, this week announced BlueZoo Fall 2024, with major new capabilities. The new BlueZoo firmware (version 5) gives BlueZoo sensors still more flexibility for internet connectivity. The new BlueZoo dashboard (version 4) provides new visualizations of BlueZoo measurements, whether customers use BlueZoo’s own […]

RCC And @IABCanada Retail Media Survey

Thursday, October 31st, 2024

Adrian J Cotterill, Editor-in-Chief

The Interactive Advertising Bureau of Canada (IAB Canada), the leading representative of the digital advertising industry in Canada, and the Retail Council of Canada (RCC), The Voice of Retail in Canada, announced back in September a strategic collaboration aimed at advancing the digital retail advertising landscape in Canada. At the time Sonia Carreno, President, Interactive […]

Best Buy Canada / @PlaceExchange Partnership

Tuesday, October 22nd, 2024

Adrian J Cotterill, Editor-in-Chief

Place Exchange, a leading independent SSP for programmatic out-of-home media, has announced its integration with Best Buy Canada, enabling advertisers to programmatically access thousands of premium digital screens strategically placed throughout hundreds of Canadian stores. For the first time, advertisers can tap into the power of Best Buy Canada’s in-store retail media network, Best Buy […]

Digital Booking Platform Pinned @Hypermedia_ME Launch

Sunday, October 6th, 2024

Adrian J Cotterill, Editor-in-Chief

Dubai based Hypermedia has launched ‘Pinned’, which they describe as a groundbreaking digital platform designed to streamline the booking of physical promotional spaces in leading malls across the UAE. They say it is “set to reshape the landscape of retail media as it will allow brands and agencies to compare, book, and pay for media […]