Monday, July 15th, 2024
Adrian J Cotterill, Editor-in-Chief
Whether it’s a pharmacy, a supermarket, or a clothier, when you walk into a retail store in the U.S., you are sure to encounter a flashy promotional display featuring products from a specific brand. It’s a marketing strategy that’s been proved to be highly effective at boosting sales. Brands carefully plan display campaigns, signing contracts […]
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Monday, July 15th, 2024
Adrian J Cotterill, Editor-in-Chief
Oklahoma-based supermarket chain Homeland Stores is joing forces with Quad/Graphics Inc. (NYSE: QUAD), a global marketing experience company for the ongoing roll-out of an in-store retail media network. Quad’s In-Store Connect will be at 15 Homeland banner stores this year, by adding another regional grocer to its In-Store Connect roster, Quad is continuing to build […]
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Thursday, July 11th, 2024
Adrian J Cotterill, Editor-in-Chief
Vengo has announced an exclusive media partnership with C-StoreTV, a large, national network of 8,500 screens located in 7-Eleven stores. 7-Eleven is the number one most-trafficked convenience store chain in the US and the audited network reaches around five Billion visits per year. “C-StoreTV activates brands at a huge scale in a top-tier national retail […]
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Monday, June 3rd, 2024
Adrian J Cotterill, Editor-in-Chief
United Natural Foods, Inc. (NYSE: UNFI) has launched a Retail Media Network for independent and regional grocery retailers across the United States. The UNFI Media Network (UMN), powered by Swiftly, a leading provider of innovative retail technology, tools, and solutions, is intended to bring cutting-edge retail technology solutions to UNFI’s extensive network of more than […]
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Thursday, April 25th, 2024
Adrian J Cotterill, Editor-in-Chief
Saks, a premier luxury ecommerce platform, has launched the Saks Media Network. Described as a sophisticated, technology-driven program helping brands reach the luxury retailer’s customer base with digital advertising throughout the shopping journey. Saks of course joins this rapidly growing vertical in digital advertising, introducing one of the first retail media networks in luxury retail. […]
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Thursday, April 11th, 2024
Adrian J Cotterill, Editor-in-Chief
KrowdSense is a new wireless occupancy scanner developed to measure storefront customer flow, peel rate and dwell times. We understand that it was created as a partnership between Dallas-based Glass-Media and Toronto-based Kaidu, and are told that the device offers data on traffic and overall engagement necessary to maximize a retailer’s exterior displays. It’s described […]
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Tuesday, April 9th, 2024
Adrian J Cotterill, Editor-in-Chief
In today’s competitive environment, capturing attention and driving engagement – whether in stores, pubs, restaurants, or other customer-facing spaces – requires a smarter approach. Hyperlocal targeting, fueled by data and real-time insights, is the key to delivering relevant, in-the-moment experiences that resonate with modern consumers. The folks over at LDSK have put together this guide […]
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Thursday, April 4th, 2024
Adrian J Cotterill, Editor-in-Chief
Zitcha, who partnered with Broadsign 12 months ago to integrate the Broadsign out-of-home advertising platform with Zitcha’s retail media platform has just announced a deal with the world’s third largest home improvement and gardening retailer to launch a full digital retail media network across South Africa. Australian-founded Zitcha has been engaged by Leroy Merlin to […]
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Wednesday, March 20th, 2024
Andrew Neale
Tea Shop, the first Spanish chain selling fresh tea in bulk, has chosen nsign.tv’s digital signage platform to digitize its nearly 100 stores in Spain, Portugal, Italy, Brazil and Argentina in order to offer a more attractive, dynamic and personalized shopping experience for its customers. Tea Shop was founded in 1990 and offers more than […]
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Thursday, February 1st, 2024
Andrew Neale
The POPAI Awards 2024, a prestigious event that honours those who have demonstrated outstanding creativity, innovation, and best practice within the industry are now open. The POPAI Awards serve as the ultimate symbol of achievement in the retail display sector, recognising teams that have gone above and beyond to create exceptional in-store experiences. This esteemed […]
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