Primedia Announces @SeedoohPlatform Certification

Tuesday, November 5th, 2024

Adrian J Cotterill, Editor-in-Chief

Primedia Outdoor has announced that its digital out-of-home inventory has been independently verified by Seedooh, a globally recognized leader in media verification, for over a year. Genevieve Coward, marketing and revenue growth executive at Primedia Outdoor told us “At Primedia Outdoor, we are dedicated to delivering transparent and reliable media solutions to our clients. Our […]

Zitcha Engaged By Leroy Merlin For Retail Media Network

Thursday, April 4th, 2024

Adrian J Cotterill, Editor-in-Chief

Zitcha, who partnered with Broadsign 12 months ago to integrate the Broadsign out-of-home advertising platform with Zitcha’s retail media platform has just announced a deal with the world’s third largest home improvement and gardening retailer to launch a full digital retail media network across South Africa. Australian-founded Zitcha has been engaged by Leroy Merlin to […]