DailyDOOH

Stagwell (NASDAQ: STGW)’s Sport Beach was built for brands, platforms and athletes to tap into the cultural zeitgeist of sport and explore the power of fandom. Last year was the first time these groups converged at Cannes Lions International Festival of Creativity to explore the dynamic culture of sports business, and to great success, with […]

Global media agency Assembly has announced the latest in retail media innovation – a first-of-its-kind planning tool called ShopConnect that marries programmatic buying with digital out-of-home to create more effective and meaningful real-time experiences for consumers. The tool was designed in partnership with Talon and Place Exchange to connect Assembly’s media activation capability to DOOH […]

Left Field Labs and Movers+Shakers have both joined the Stagwell network. Left Field Labs is the digital agency inventing at the intersection of technology and human-centric design, with deep expertise in AI and immersive experiences. Joining Constellation, Left Field Labs will be a key part of their digital strategy moving forward. “As part of Stagwell […]

Last week Stagwell Inc. (NASDAQ: STGW) who describe themselves as the challenger network built to transform marketing, announced the acquisition of Goodstuff, a 130-strong, full-service media planning and buying agency based in London. Stagwell Chairman and CEO Mark Penn told us “We welcome Goodstuff as a critical part of our strategy to create a truly […]

Stagwell Inc. (NASDAQ: STGW) has announced that it will launch an innovative, location-based augmented reality platform, ARound, bringing shared experiences to live events and the retail space by engaging audiences through connected interactions in the metaverse. Josh Beatty, ARound founder and CEO told us “Until now, AR has focused on the individual – but ARound […]

Stagwell Inc. (NASDAQ: STGW) and Stagwell Media Network have announced a strategic partnership with out-of-home media specialist Talon. Talon joins Stagwell’s network to expand their collective global presence in offering smarter, data-driven, and creative-led OOH planning, buying, and proprietary technologies to advertisers. We are told that the combination of Talon’s deep investments in market-leading #AdTECH […]