oOh!media, Australia’s #1 Out of Home company, has unveiled the first full-motion large format displays with synchronised #3DOOH capabilities for bold brand storytelling. Located at Sydney’s newest landmark destination, the Martin Place Retail Precinct, this innovation in Out of Home features two expansive 3 x 5 metre screens that can each leverage a full-motion creative […]
oOh!media has launched a refreshed positioning as ‘Australia’s #1 Out of Home company’, reinforcing its leadership in network scale and audience reach. At its annual oOh! Outfront ‘25 event, the company also announced a number of significant new tender wins, further solidifying its leading position and providing brands with better opportunities to execute scaled campaigns […]
JOLT, Australia’s sustainable digital out-of-home media and EV charging network, this week announced the launch of Spark Intelligence, which is described as an industry-first data platform designed to revolutionise the way out-of-home media is planned, traded and reported on. The new platform harnesses advanced audience analytics fused with JOLT’s first-party data to enable an impressions-based […]
Leading digital outdoor media company QMS has announces it is partnering with SXSW Sydney 2024, the week-long ‘festival of festivals’, for the second year running. This year, QMS is the presenting partner of SXSW Sydney’s Advertising and Marketing track. Geared towards agencies and organisations that want to strengthen connections with their communities and clients, this […]
To mark its official entry into the Australian market, eco-laundry brand Earthwise has partnered with JCDecaux to leverage its sustainable Out-of-Home advertising solutions. The collaboration centred on using JCDecaux’s fleet of low-emission buses in Sydney and Melbourne, complemented by Digital Large Format and Rail. Gemma ap Geraint, Brand Manager, Earthwise, said “Earthwise laundry liquids have […]
oOh!media has announced the addition of 12 new shopping centres across Australia to its expanding retail media portfolio. The company also announced that it has acquired Blue Tongue Outdoor, further strengthening its presence with 23 more retail centres in Adelaide. The 12 new oOh! retail centres, located across every Australian mainland state are prime destinations […]
As the closing ceremony of the Paris 2024 Olympic Games draws closer, leading digital outdoor media company QMS and some of Australia’s biggest brands are shifting their support to the Australian Paralympics team at the Paris 2024 Paralympic Games. The Paris 2024 Paralympic Games will run from 28 August to 8 September and could be […]
Britain’s best-selling tea brand, Yorkshire Tea, who recentlty brought their renowned ‘properness’ to Australia with a series of dynamic activations, including an engaging pop-up event at Curly Lewis Brewery in Bondi and integrated OOH, social and sampling campaigns starting has used DOOH to react promptly to the Australian Swim Team’s recent success at the Paris […]
The organisers of Integrate 2024 tell us that it is shaping up to be their most expansive show yet. Discover the latest technology from leading brands like Yahama, Axis Communications, Cisco, Q-Sys, Jabra and hundreds more and explore the leading edge of intelligent AV development, powered by AI, that’s elevating the realm of immersive digital […]
VMO this week announced it has secured the exclusive advertising rights to the newly developed cosmopolitan retail precinct in Sydney’s Lower North Shore, Mall 88, developed by the multi-award-winning JQZ. The $1.6 billion mixed-use development brings to life a three-level shopping centre, anchored by full-line Coles supermarket, a public library, A-grade commercial office spaces, over […]
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