DailyDOOH

Barbie-mania has hit Sydney’s Oxford Street with an eye-catching Out of Home special build from oOh!’s innovation and creative hub POLY, that’s sure to get Ken’s attention. Ahead of the launch of the highly anticipated comedy featuring Australia’s own Margot Robbie and Ryan Gosling, POLY created a dazzling large format classic billboard that’s more art […]

oOh!media has won its second major Out of Home tender in as many weeks, securing the inaugural long-term contract with Woollahra Council to install and operate a fully digital Street Furniture network in one of Australia’s most affluent local government areas. Located in Sydney’s Eastern Suburbs, Woollahra’s local government area borders the City of Sydney […]

Leading digital outdoor media company QMS this week reported strong and growing demand for its innovative, market-leading consecutive bus shelters, introduced as part of the new City of Sydney network. QMS has installed more than 500 new digital panels across the 33 suburbs of the City of Sydney, including in six high-traffic precincts that now […]

Australian digital outdoor media company QMS has revealed its plans for the Paris 2024 Olympics Games, including the launch of a ground-breaking Olympics screen network and innovative partnership packages. QMS is the Official Outdoor Media Partner of the Australian Olympic Teams for Paris 2024 and the 2026 Olympic Winter Games to be held in Milan-Cortina, […]

The Australian Outdoor Media Association (OMA) has released its 2022 Annual Report, reflecting a continued commitment to sustainable communities and innovations for advertisers. OMA CEO Elizabeth McIntyre said “The Outdoor industry had a successful 2022, with revenue goals reached, a growing membership and positive market feedback across initiatives including the Creative Collection, Creative Guidelines, Industry […]

oOh!media has won the highly sought after Sydney Metro competitive tender, securing a ground-breaking long-term contract to revolutionise the commuter experience in Sydney’s bustling CBD. As part of this innovative agreement, oOh! will install, operate and maintain a newly designed network of full digital and full motion enabled screens across the Sydney Metro City & […]

oOh!media has launched Australia’s largest full motion #3DOOH Anamorphic offering with new sites in Sydney and Brisbane, extending oOh!’s market leading full motion #3DOOH coverage across the eastern seaboard. The premium locations at Sydney’s Macquarie Centre and Brisbane’s The Myer Centre meet growing demand of advertisers and agencies to push Out of Home creative boundaries, […]

The Australian Outdoor Media Association has announced that Certeq, S&J Media Group and Stockland have joined the association as its newest members. Elizabeth McIntyre, CEO, OMA told us “The diversity of industry expertise across the member cohort continues to strengthen our position as the representative voice for Out of Home. Our investment into audience measurement […]

New Zealand’s leading digital out of home production company, Latch Digital, has launched in Australia, opening an office in Sydney as it looks to lead the charge in utilising the capabilities of dynamic DOOH creative, with experienced new hire James Poole (shown below) the first Australian based employee. Latch was founded 10 years ago in […]

Brands using full motion Out of Home creative saw a 187 percent increase in buyers, compared to those using static digital only, according to new data from oOh!media’s POLYGRAPH creative effectiveness study. The findings, based on the analysis of anonymised customer transactional data, follows the launch of oOh! motion – a new product offering that […]