The Outdoor Media Association (OMA) has welcomed Digital Out of Home advertising platform LUMOS as the 49th member to the association and the 12th new member in 2022. This year marks the biggest membership growth for the association since inception in 1939. Charmaine Moldrich OMA CEO told us “LUMOS is a natural fit for the […]
oOh!media, in conjunction with Victoria Police, are creating safer spaces for public transport users by prompting them to report unwanted sexual and anti-social behaviour. In a first of its kind Australian initiative, ‘STOPIT’, developed by Victoria Police’s Transit Safety Division (TSD), is a notification service where Victorian commuters can report non-emergency incidents by texting ‘STOPIT’ […]
Leading digital outdoor media company QMS has announced the appointment of Laura Wall to the new role of Head of Programmatic Sales, effective immediately. Reporting to QMS Chief Customer Officer, Mark Fairhurst, Laura will lead QMS’ programmatic offering across Australia, supporting its sales teams to deliver on agencies and clients’ requirements for integrated solutions across […]
Leading digital outdoor media company QMS has recently rolled out exciting new 3DOOH (read this as 3d anamorphic) animated campaigns for Nike x JD Sports and betting and entertainment company Neds. Both campaigns use animated 3D anamorphic illusion to bring the creative to life, with a giant shoe protruding out of the screen for Nike […]
oOh!media is expanding its full motion 3D Anamorphic offering, with the launch of oOh! dimensions, taking its screens and technology to the next level and providing an enhanced service for advertisers and agencies. As the only Out of Home media company in Australia with full motion 3D Anamorphic assets, oOh! has partnered with leading local […]
Leading digital outdoor media company QMS this week announced the success of its pilot study into out of home attention conducted in partnership with audience measurement company Amplified Intelligence. Amplified Intelligence CEO and Founder, Professor Karen Nelson-Field told us “It has been a privilege to work with QMS on this global-first study, expanding our comprehensive […]
oOh!media has renewed a long-term street furniture and advertising contract with the City of Ryde in Sydney’s northern suburbs. As part of the new contract, oOh!media will invest significantly in the infrastructure and digitising the precinct and will replace and upgrade the existing 200 bus shelters to enhance the overall experience for commuters. oOh! will […]
The Outdoor Media Association (OMA) has announced that CEO Charmaine Moldrich will be leaving the business in June 2023. Charmaine told us “It’s a bittersweet moment, but after more than a decade working in an industry it is time to move on. Out of Home (OOH) has become so much a part of my life […]
oOh!media is paying its respects to the late Queen Elizabeth II. Last Friday, oOh! launched a special tribute featuring an image of the Queen which will run across its Office, Street, Rail, Venue, Study, Retail and Café digital network around Australia.
oOh!media has signed an exclusive Out of Home content partnership with the AFL to broadcast live scores, results, pictures, articles and video highlights from this year’s Toyota AFL Final Series. Neil Ackland, chief content, marketing and creative officer at oOh! said: “Sport is our national pastime and we’re bringing Australia’s largest Out of Home company […]
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