The Outdoor Media Association (OMA) this week announced the winners of the Quarter Two Creative Collection competition for 2022. OMA CEO Charmaine Moldrich told us “This quarter we saw how an effective Out of Home (OOH) advertisement can start with a single good idea. This was exemplified in the NAIDOC campaign, Get Up! Stand Up! […]
Last week, thanks to our sponsor Talon Outdoor, LUMO Outdoor CEO Phil Clemas; oOh!Media Group Director, Platforms Emma Hegg and Talon APAC Managing Director, Mel Lindquist who all attended the August 17’s AdTECH: OOH – Sydney Conference, which was chaired by Seedooh’s CRO Joe Copley, we recorded our usual post-conference video, entitled ‘AdTECH: OOH – Sydney, An […]
Road safety campaigns encouraging young Australians to consider safety ratings and buy the safest vehicle they can afford has been launched to peak-hour commuters across Australia this morning. The Re:act behaviour change program challenges university students to raise awareness among 18-25 year olds of road safety issues to change road user behaviour and make all […]
The Australian Out of Home industry this week announced half year net media revenue of $478.6 million, up 19.5 per cent from $400.4 million for the same period in 2021. Digital Out of Home (DOOH) revenue accounts for 62.4 per cent of total net media revenue year-to-date, an increase over the recorded 58.3 per cent […]
oOh!media Limited (ASX:OML) this week announced its financial results for the half year ended 30 June 2022 (“1H22”). oOh! continued to successfully leverage audience growth across its key Out of Home formats to deliver a 10% increase in revenue to $276.1 million. The Company’s strong operating leverage, combined with ongoing operational discipline, ensured earnings continued […]
After the AdTECH: OOH – Sydney Conference last Wednesday there was a pressing need to get to the bar but here are some thoughts that I wrote down the day after in order to wrap up. I also wanted to share just a few of the MANY pearls of enlightenment that I personally took from […]
QMS today announced that campaign-based selling for its world-class City of Sydney street furniture network will be open from August 29, 2022. The announcement was a key part of a spectacular carbon positive event staged by QMS at Sydney Town Hall last night and hosted by acclaimed broadcaster Kumi Taguchi. The event saw over 400 […]
Here is a selection of pictures from Wednesday’s #AdTECH: #OOH – Sydney Conference which was attended by just over 150 attendees, making it the largest event that the Ministry of New Media have held in the APAC region. Above and below, MiQ’s Jason Scott and Belinda Cooper gave a superb keynote ‘Big Picture Programmatic […]
This month the Outdoor Media Association has welcomed Blue Tongue Outdoor and SureVision as the latest companies to join the Association. Blue Tongue Outdoor operates in South Australia, offering classic and digital Outdoor advertising solutions in shopping centre malls and select retail spaces across the Adelaide metropolitan area as well as regional and country areas […]
Uber Eats Australia has partnered with out-of-home and street poster company, Revolution360, part of VMG, for a unique out-of-home campaign, featuring a hand-painted mural design to appeal to families by fusing the nationally adored Irwins and global star Paris Hilton, combined with some of the world’s most iconic animals to the co-stars. The food delivery […]
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