IHN MEDIA Joins @COMMBCA

Thursday, August 8th, 2024

Tristan Cotterill

IHN MEDIA has joined COMMB measuring their elevator network in Toronto and Vancouver. IHN Media is dedicated to providing their clients with the ultimate micro-targeted communication channel optimizing the impact of every media dollar spent. They place their emphasis in providing every advertiser with supreme quality, professionalism and satisfaction beyond expectatio

Speakers For June’s @DPAAglobal Canada Summit

Sunday, May 19th, 2024

Andrew Neale

The DPAA Canada Summit will take place in Toronto on June 12, 2024. Topics at the Summit will include retail and in-store media, programmatic innovation, the growing role of DOOH in today’s omnichannel mix and more. Speakers include:- Susan Irving, CMO North America, Kruger Products Jennifer Vaillancourt, Head of Marketing & Strategy, ALDO Group Sarah […]

2024 @CommbCA #OOH Awards, May 30, 2024.

Monday, April 22nd, 2024

Tristan Cotterill

The deadline for the Canadian Out-of-Home Awards has been extended, ever so slightly, to April 26, 2024. OOH campaigns executed between January to December 2023 are eligible. Michael Minicucci, President & CEO of UB Media, who are returning as the title sponsor, expresses his excitement for this year’s Gala, emphasizing the platform it provides for […]

The Elevating Voices Grant @PattisonOutdoor Program

Thursday, February 15th, 2024

Tristan Cotterill

PATTISON Outdoor’s Diversity and Inclusion Committee has issued a call for submissions from not-for-profit organizations for a second year of the Elevating Voices Grant program after a successful launch in 2023. With the same mission of assisting not-for-profit organizations working with marginalized groups, PATTISON’s DEI Committee is looking forward to another year of amplifying diverse […]

Branded Cities Renews Cadillac Fairview Lease

Tuesday, November 28th, 2023

Adrian J Cotterill, Editor-in-Chief

Branded Cities has announced a long-term renewal agreement with Cadillac Fairview for its CF Toronto Eaton Centre Tower. Situated in Canada’s most populous city of Toronto, Branded Cities boasts dominance in the highest-profile venues. The company’s portfolio showcases an impressive roster of prestigious destinations: Yonge and Dundas, recognized as Canada’s busiest intersection; Union Station, acknowledged […]

Tatiana Abondano (Re-) Joins @AdaptMedia

Friday, November 10th, 2023

Tristan Cotterill

Adapt Media, an agile place-based Out-Of-Home provider, welcomes Tatiana Abondano, back to the Adapt team in a newly created role as Director of DOOH Operations. Tatiana returns to Adapt after a yearlong stint working with Broadsign on their Business Operations team, during which time she led Programmatic DOOH Business Development throughout North America and LATAM […]

Revolutionizing the Fusion of #AI and #OOH

Wednesday, November 1st, 2023

Adrian J Cotterill, Editor-in-Chief

AdAi, parrainé par COMMB (le Bureau canadien du marketing et de l’évaluation d’affichage) et DailyDOOH, a annoncé la présence de géants de l’industrie, d’experts panélistes et de prestigieux commanditaires en vue de créer un événement inoubliable axé sur le rôle de l’intelligence artificielle (IA) dans l’univers de l’affichage. Le 3 novembre au Globe and Mail […]

Levelling Up Your Marketing Game With #AI

Wednesday, November 1st, 2023

Guest Contributor, Farrokh Mansouri

Marketers can no longer afford to view adopting new technologies as merely a benefit. It has become a necessity, especially in light of the rapid advancements in Artificial Intelligence. These rapid advancements are pressuring marketers to develop a knowledgeable and responsible AI strategy. Falling behind is not an option. With the advertising industry quick to […]

The World’s First #AIAdvertising Conference

Monday, October 30th, 2023

Adrian J Cotterill, Editor-in-Chief

If you are already in Artificial Intelligence (AI) wishing to learn more about the advertising and out of home (OOH) industries or in the advertising and OOH sector and wish to better understand AI and Machine Learning, then you should be joining the 160+ attendees already registered for the World’s First #AIAdvertising Conference this Friday […]

The AdAi Conference TechFlash

Monday, October 30th, 2023

Adrian J Cotterill, Editor-in-Chief

Always keen to change things up a bit and try something new we have an incredibly interesting ‘TechFlash’ session at next week’s AdAi Conference in Toronto. Under the watchful eye of COMMB’s Head of Member Engagement and Programming Elizabeth Crisante, four entrepreneurial companies; Docma, Environics Analytics, SingleStore and Spotzi wil take to the stage, introduce […]