DailyDOOH

Global Media and Entertainment have just introduced their latest premium outdoor offering, The Landmark @ London Bridge. Joining the iconic local landscape that includes the Shard, Borough Market, and Southwark Cathedral, the 100m2 digital screen is unmissable to the thousands of Londoners, commuters, and tourists who travel to or through the area every day on […]

Clear Channel’s latest research report, From Cookies to Cohorts in Context, underscores the significant impact of programmatic digital Out of Home (DOOH) advertising on marketers, especially as privacy regulations, cookie deprecation, and ID signal loss complicate customer targeting and campaign measurement. In this evolving environment, programmatic DOOH emerges as a powerful solution, offering a cookieless, […]

Will Bentley has joined Posterscope as Innovation Director. He joins from DOOH.com where he was Creative Lead and brings 10 years of creative, visual content via animation/special effects, real-time game engines and production experience to the agency. We are told that his extensive hands-on creative skillset will add firepower to Posterscope’s innovation team, as will […]

Cannes Lions, the world’s largest Festival celebrating creativity and innovation in advertising, is rapidly approaching. If you’re heading to Cannes next week, make sure you’ve signed up for the UK Advertising Association’s events, centred around the Business of Creativity and featuring an incredible line up of talent across sports, advertising and entertainment. Highlights include: In […]

‘They/them’, ‘gay’, ‘straight’, ‘non binary’, ‘trans’… ‘All Varieties’ is an all UK OOH industry campaign, celebrating the labels that help people express their individuality and define their place in the world. Presented June-July to coincide with Pride 24, ‘All Varieties’ is the new public artwork from Martin Firrell, the UK Out of Home industry’s number […]

JCDecaux UK has launched two additional market-leading screens to its impressive LDN Drive portfolio. With one new site in Croydon on Purley Way and one in Brentford on Great West Road, the locations of the screens are second to none and are in the heart of 29 London boroughs. These expansions reaffirm JCDecaux UK’s commitment […]

Last week 75Media celebrated its fourth birthday and announced impressive growth and a new Leeds HQ. Their team has expanded from eight to 43 in the past 12 months. The Leeds-based, UK-wide network, is forecasting and on track to meet a 470% growth in revenue year-on-year for 2024. Its portfolio of classic and digital billboards […]

BT and Global, the Media & Entertainment Group, have announced a 10-year partnership to upgrade the UK’s legacy payphones and roll out more digital hubs for local communities – in a move that we are told, will provide better connectivity and hyper-local advertising in more than 200 towns and cities across the UK. Global will […]

Fitness chain Gymbox is turning to the public to crowdsource the creative for its latest out-of-home advertising campaign celebrating London’s hedonistic lifestyle. The ‘Made for London Life’ campaign, which launched earlier this year, champions Londoners who live to burn the candle at both ends. It features a series of humorous lines poking fun at the […]

Route, the UK’s OOH data body, has promoted Euan Mackay to chief strategy officer. Euan has spent seven years at the organisation as general manager, helping enormously to build its reputation and promoting Route’s data and research to agencies and advertisers alike. Denise Turner, Route’s CEO, told us “As we move towards the new Route […]