Euan Mackay Promoted To CSO @RouteResearch

Friday, March 22nd, 2024

Adrian J Cotterill, Editor-in-Chief

Route, the UK’s OOH data body, has promoted Euan Mackay to chief strategy officer. Euan has spent seven years at the organisation as general manager, helping enormously to build its reputation and promoting Route’s data and research to agencies and advertisers alike. Denise Turner, Route’s CEO, told us “As we move towards the new Route […]

UK #OOH Revenues Q4 and Year 2023

Wednesday, March 20th, 2024

Adrian J Cotterill, Editor-in-Chief

Outsmart, the trade body for the Out of Home advertising industry has announced that OOH revenue for 2023 saw growth of +9.8% year-on-year with total revenues of GBP 1.3bn, equivalent to 99.6% of the pre-covid market. The figures, collated by PwC, show that Q4 contributed £396 million towards the annual total, up +14.9% from Q4 […]

Great Minds, Think Differently w/ @ClearChannelUK

Wednesday, March 13th, 2024

Adrian J Cotterill, Editor-in-Chief

PRISM ND, a charity launched in January 2024 by Seedlip Founder, Ben Branson, is dedicated to breaking the cycle of shame, stigma and struggle by increasing awareness of neurodivergence (20% of the global population) using modern mixed media. Together with the UK’s leading neurodiversity charity, The Foundation, and Clear Channel they are launching a new […]

Programmatic DOOH Enters The Mainstream

Wednesday, March 13th, 2024

Adrian J Cotterill, Editor-in-Chief

For the second year in a row, JCDecaux, the UK’s leading out-of-home media owner, has released new research into the programmatic digital out-of-home (pDOOH) landscape in the UK. The findings show that over the past 12 months pDOOH has become more integrated into the wider media mix, is favoured for its operational efficiency, and is […]

Iain Campbell and Lee Baker Join @onemediaUK

Friday, March 8th, 2024

Adrian J Cotterill, Editor-in-Chief

Former Midwich directors Iain Campbell and Lee Baker are UK based onemedia’s new Managing Director and Commercial Director respectively having (if rumours are to believed) having bought shares from Rob Sheriff who founded Red Solutions back in 2003 (which eventually became onemedia in 2008). Rob has resigned his role as a non-Executive Director. Lee was […]

New UK @VengoLabs Network

Sunday, March 3rd, 2024

Adrian J Cotterill, Editor-in-Chief

Back in May 2022, AMI Entertainment, a provider of music services to bars and restaurants, selected Vengo Media Network’s ad server to connect 20,000 jukeboxes with advertisers in the US. That relationship now appears to have spread to the UK with 2,500 new bar screens forming the network.

Sian Cotty / Kate Butcher Join @SharpNEC_UK

Friday, February 9th, 2024

Andrew Neale

Two new appointments see the Sharp NEC Display Solutions UK sales team continue to grow and strengthen as it evolves ‘towards tomorrow’. Sian Cotty joins the end user sales team and Kate Butcher joins the channel sales team, both bringing a wealth of professional experience and industry knowledge. Reiterating the company’s theme from ISE 2024, […]

Mass Media Appoint @DoohClick

Tuesday, January 30th, 2024

Andrew Neale

Mass Media has appointed DoohClick as its ad network management partner as the company embarks on an ambitious investment plan to scale its digital out of home portfolio across the UK. Since 2017, Mass Media has grown its network of static large format roadside billboards and retail screens to 72 high traffic locations across Kent, […]

UK Ad Spend Up 15.9% In Q3, 2023

Thursday, January 25th, 2024

Adrian J Cotterill, Editor-in-Chief

The latest quarterly data from the Advertising Association and WARC Expenditure Report shows UK advertising spend rose by 15.9% to a total of £9.6bn for the period July to September 2023. This marks the first time that advertising spend in Q3 has exceeded the £9bn mark, driven predominantly by a sharp increase in online advertising.  […]

Nakd #3DOOH @JCDecaux_UK Launch

Wednesday, January 17th, 2024

Tristan Cotterill

Bringing a joyful start to 2024, this month, snack bar brand, nākd., is kicking off a new digital and Out-of-Home campaign to boost awareness and drive purchase among shoppers. In a media first, nākd. is the launch advertiser to deploy JCDecaux UK’s two new #3DOOH capabilities as part of a wider Out-of-Home campaign booked through […]