DailyDOOH

UK bus and tram advertising business Adverta Transport Advertising has agreed a sponsorship deal with bus operator Transdev which will see it promote local attractions and prestigious local businesses across its fleet of more than 500 buses in Yorkshire and Lancashire. Mike Brennan, CEO of CP Media and Adverta, told us “CP Media is one […]

Global, the Media & Entertainment Group, has launched a star-studded ad campaign showcasing Capital as the No.1 destination for fans to connect with the world’s biggest artists and the hottest hit music. Created and produced in-house by Global, Capital’s new campaign, ‘Play Capital’, included a 30-second film during last Sunday’s episode of Love Island on […]

According to the latest Route release, Alight Media’s network now reaches 30.8m people every month, becoming the market leader for total D48 audience reach in the UK. Alight also covers more regions with D48s than any other out-of-home (OOH) media owner, as well as more total towns and more unique towns. Alight’s strategy of building […]

Clear Channel UK this week announced a new collaboration to bring to life an Out of Home campaign featuring nine portraits of the Windrush Generation commissioned by His Majesty The King. 2023 sees the 75th anniversary of the HMT Empire Windrush arriving in Britain on 22 June 1948. The ship, which carried passengers from the […]

Alight Media has revealed a new brand proposition ‘Positively different out-of-home’, alongside a refreshed logo and brand identity. Alight has focused on several ‘positively’ different pillars including the way it develops and maintains its sites, having sustainability in mind right from the start, and its focus on helping advertisers to engage new audiences where and […]

The Ben Kinsella Trust is launching an innovative new machine learning campaign this Mother’s Day (in the UK), to raise awareness of knife crime. The push was developed by M&C Saatchi PLC’ (LON:SAA) and Clear Channel UK. M&C Saatchi London worked with Clear Channel to develop a machine learning system which was trained to understand […]

Clear Channel LaunchPAD’s programmatic offering now includes 372 Billboard Live screens across the UK (available in more than 85 towns and cities nationwide). The addition of Billboard Live screens marks the continued expansion of Clear Channel LaunchPAD in the UK where advertisers can already access the UK’s largest DOOH network Adshel Live (over 3,000 screens), […]

Target Student is described as the UK’s first and leading Digital Out-Of-Home network in university accommodation, and hoping to revolutionise the way brands communicate with Gen-Z. The company has a growing network of D6 digital screens in 120+ accommodation sites within 30+ university cities across the UK, with a daily student reach of over 75,000 […]

Following an immersive deep dive into the industry’s broadest range of display products, solutions and associated software at #ISE2023 news comes through officially that former LG Electronics U.K. Ltd UK Education Sales Manager Sammi Bews has joined the Sharp NEC Display Solutions’ UK sales team. As End User Account Manager, Samantha joins Sharp/NEC initially to […]

Building on its role as the official source of out-of-home audiences in the UK since 2013, Route recently unveiled out-of-home data for Q4 2022. Denise Turner, Chief Executive at Route, told us “This release opens up out-of-home audience measurement in Great Britain as never before. I’m delighted that the significant investment from the industry has […]