DailyDOOH

Exterion Media, Europe’s largest privately owned Out-of-Home company, has launched Exterion Live, its brand new experiential offering. Exterion Live will be able to provide end-to-end management of experiential campaigns across five core environments: transport, retail, urban, sports and entertainment, through existing advertising partnerships with Transport for London (TfL), National Rail, Westfield, London Designer Outlet (LDO) […]

Bitposter, the award-winning automated platform for trading out of home (OOH) media, today announced the launch of its Direct Marketplace service. The company is leveraging its existing buy and sell side platform to deliver the Direct Marketplace, which will enable media owners to work more efficiently when taking bookings directly from SMEs and help increase […]

Outdoor media owner Clear Channel has today announced the launch of My Town, the UK’s largest exhibition of street photography. The competition, which celebrates local towns and cities, showcases the work of photographers across the UK, and is free to enter. My Town encourages the public to snap photos of their town and submit them […]

We are told that the first phase of Clear Channel’s Ad Platform has achieved revenue expectations and continues to garner excitement in the market and they’ve now announced expanded functionality, based on user feedback. Justin Cochrane, CEO, Clear Channel UK, said: “We’ve been really pleased with the engagement with our Ad Platform since its initial […]

Sony Pictures marks the release of its latest family film, The Emoji Movie, on August 4 with an exclusive interactive campaign on Ocean’s Eat Street screen. Created by Feref and planned by MGOMD and Talon, the #EmojiMovie uses Ocean’s in-built LookOut facial detection technology to sense when people are looking at the screen, then tracks […]

Back in March 2017 Admedia, announced its new large format digital screen network called Admedia Nexus which was to be made up of large format landscape digital billboards that connected the UK’s top 20 conurbations. Both Reading West and Heston East, will be officially launched on August 14, 2017, bringing the Nexus network to a […]

This month, we welcome Nick Smith, CEO, Elonex Outdoor Media, Birmingham, U.K. Please tell us about your background and what drew you into the world of Digital Out-of-Home. My background is in computers and consumer electronics. Over the years, I’ve been heavily involved in the evolution of technology in that sector. I set up my […]

JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, announced this week its 2017 half year financial results. Jean-François Decaux, Chairman of the Executive Board and Co-CEO of JCDecaux, said “Our H1 2017 revenue of €1,641.4 million which is up +1.5% on a reported basis and +0.4% on an organic basis was […]

UK advertising expenditure grew 1.3% year-on-year in Q1 2017 to reach GBP 5,318m – the 15th consecutive quarter of growth but the slowest rate in almost four years, according to Advertising Association/WARC Expenditure Report data published this week. Stephen Woodford, Chief Executive at the Advertising Association told us “As business sentiment suffers, it’s no surprise to see ad-spend come […]

This week Samsung became the launch partner on London Heathrow’s most recent exclusive large format digital opportunity, namely The Golden Gateway. The Golden Gateway is situated at the entrance to First Wing and the striking six meter high totem dominates the beginning of the route through to the British Airways First Class lounge – it’s […]