DailyDOOH

This week business advisory firm Deloitte begin their first ever UK Airport advertising campaign as the launch partner of Heathrow’s latest and most exclusive digital opportunity, the T5 Immersion. Located in the brand new British Airways first class security route, the Immersion consists of 15 HD digital totems that line the exclusive passenger route leading […]

The DailyDOOH Media Summit takes place Tuesday May 9, 2017 as part of London Digital Signage Week (May 8-12, 2017). Here is the speaker lineup: – 08.45 REGISTRATION & BREAKFAST 09.30 Welcome | Adrian J Cotterill 09.45 Accelerating Out-of-Home: How Content and Partnership are Key to Creating the Future of Outdoor Media | Justin Cochrane […]

UK advertising expenditure grew 3.7% to reach GBP 21.4bn in 2016, the seventh consecutive year of market growth, according to the Advertising Association/WARC Expenditure Report – the UK’s definitive advertising statistics. Growth in UK adspend held steady in Q3 after the June referendum, before reaching £5.8bn in Q4 2016, a rise of 3.9% year-on-year and the […]

Admedia, have now officially launched Admedia Nexus, described as the first large format landscape digital network to connect the UK’s top 20 conurbations, the 16 full motion screens across top motorway service areas went live earlier this month. April’s launch of Admedia Nexus involved various campaigns from top advertisers including O2, Confused.com, Highways Agency and Paulton’s Park, who were […]

Hello London, the media partnership formed by Transport for London (TfL) and Exterion Media, has unveiled Cancer Research UK’s innovative advertising campaign on the Tube network to raise awareness and support for this year’s Race for Life events around the UK. Over the next two weeks, as part of Race for Life’s ‘This Is Beating […]

London Digital Signage Week takes place May 8-12, 2017 and as with its counterpart in New York, the week is for anyone in digital signage, interested in retail, employee communications, smart cities, digital out of home and of course digital signage! We like to remind people, especially the out of home folks, that without Digital Signage […]

Nomadix Media has launched a new iWalker, described as a revolutionary roaming experiential digital signage platform, which tailors digital adverts with direct appeal to groups of people. It makes no secret that it measures audiences using facial feature detection technology and then delivers content into their hands when they are most responsive. Mark Evans, CEO […]

Posterscope has announced a new worldwide strategic partnership with smart city technology experts The Digit Group (TDG). The partnership will allow both companies to explore and develop commercial opportunities for cutting-edge smart city technologies developed by New York-based TDG and its partner companies. Normandy Madden, Global Director, Media & Brand Innovation, who will manage the alliance […]

Halifax has collaborated with Greenhouse Group and Kinetic to create a mobile-interactive Thunderbirds-themed game as part of a wider campaign to reach those people who aren’t ordinarily engaged with saving. Running from April 14, 2017, the two-week experience will tour digital out-of-home screens across six shopping centres with players interacting with the game through their […]

Limited Space, the shopping centre media specialist, tells us that it is to invest in a number of new, high impact digital screens in order to create a cutting edge, responsive digital advertising network that will be worth in excess of GBP 30 million in advertising revenue by the end of 2017. With exclusive contracts […]