The #MarchforGiants Begins in Hong Kong

Thursday, March 23rd, 2017

Adrian J Cotterill, Editor-in-Chief

A ground-breaking campaign using pioneering digital out of home and design technology to protect Africa’s remaining elephants launched in Hong Kong on Thursday, March 23 before moving to New York and Britain (today). Brands including Maclaren, BCD Travel, National Express and Givergy will lead #MarchforGiants, a virtual parade of 3D computer-generated elephants. Each brand’s donation […]

All Terrorists Are Politely Reminded

Thursday, March 23rd, 2017

Adrian J Cotterill, Editor-in-Chief

You don’t need Digital Signage for this… THIS IS LONDON .. we will indeed be having a cup of tea. The picture was brought to our attention by @DanLeeAV on twitter but it’s an uncredited picture from Facebook which some say is #fakenews – either way it made us LOL AND it is the sort […]

Hyundai Signs to New Piccadilly Lights Proposition

Tuesday, March 21st, 2017

Maddie Cotterill

Hyundai has confirmed that it will continue to maintain its presence on the iconic Piccadilly Lights which are undergoing a milestone transformation. Hyundai, which has advertised on Piccadilly Lights since 2011, says it intends to make full use of the new screen’s advanced technical and creative capabilities. Vasiliki Arvaniti, Portfolio Manager at Land Securities said […]

KBH Digital Signs Deal w/ c2c to Offer on-board Advertising Solutions

Thursday, March 16th, 2017

Maddie Cotterill

KBH Digital has partnered with c2c to deliver advertising solutions across the train operating company’s free on-board Wi-Fi and entertainment platform. Launch advertisers include travel specialist Villa Plus. The on-board entertainment (OBE) system, provided by GoMedia, will be available to all c2c rail users on all routes. KBH Digital will handle all advertising for the […]

Carat’s William Swayne 2 Keynote @fepeOOH Congress

Thursday, March 16th, 2017

Russ Curry, Ministry of New Media

Carat global president William Swayne will deliver the keynote address at this year’s FEPE International Congress in Stockholm on the Congress theme ‘A Time of Revolution — Earning the Right to Win’. In his keynote William Swayne, who has extensive experience of major global advertisers including Adidas and Procter & Gamble, will describe the challenges […]

SPT Appoints @ExterionMediaUK for Advertising Contract

Thursday, March 16th, 2017

Maddie Cotterill

Strathclyde Partnership for Transport (SPT) has announced that Exterion Media will be its media partner for the Glasgow Subway and Glasgow bus operations. The deal signals an exciting new period of growth for Glasgow transport systems, with Exterion Media being the largest transport media owner in the UK. Eric Stewart, Assistant Chief Executive (Operations) at […]

BBC 3 Targets Younger, Light TV Viewers w/ @OceanOutdoorUK

Wednesday, March 15th, 2017

Maddie Cotterill

Ocean Outdoor and BBC Three have signed a deal which will see content from the TV channel made accessible via Ocean’s premium city centre wifi enabled screens. The partnership gives BBC Three access to 13 to 24-year-old adults and black minority ethnic audiences who register as light TV viewers but spend a considerable amount of […]

New World Payphones

Tuesday, March 14th, 2017

Adrian J Cotterill, Editor-in-Chief

As regular readers will know, New World Payphones (along with Amscreen and Clear Channel UK) is on a mission to transform urban spaces across the United Kingdom by upgrading ageing telephone boxes for the 21st Century. This new design, which we have waxed lyrical about before is breathing life back into a classic design. It also […]

New UK Digital Network From @AdmediaLtd

Tuesday, March 14th, 2017

Maddie Cotterill

Admedia has announced its new large format digital screen network called Admedia Nexus – made up of large format landscape digital billboards that connect the UK’s top 20 conurbations. Admedia Nexus launches with 16 full motion D-48 screens, strategically positioned to target millions of drivers using the motorways connecting the UK’s top 20 conurbations. The Nexus screens provide an additional touchpoint, complimenting Admedia’s existing 6-Sheets and A3 washroom […]

Seiko Target Passengers Bound for Baselworld w/ @JCDecaux_UK

Tuesday, March 14th, 2017

Maddie Cotterill

This week, watch brand Seiko begin a digital campaign at London Heathrow Airport targeting passengers flying to Baselworld, the most important marketplace and trendsetting show for the world’s watch and jewellery industry. Utilising JCDecaux’s SmartCONTENT system, Seiko are able to specify exactly where and when their advertisement is displayed across Heathrow’s gateroom digital network based […]