A campaign to encourage the elimination of hate crime will be broadcast live on city centre screens across Manchester as part of National Hate Crime Awareness Week next week (February 6-12, 2017). Led by Manchester’s Lord Mayor Councillor Carl Austin-Behan, people from all parts of Manchester’s diverse communities are being invited to show their support […]
Adrian J Cotterill, Editor-in-Chief
Exterion Media, Europe’s largest privately owned Out-of-Home (OOH) company, this week announced the appointment of Simon Worthington to the newly created role of Group Director of Commercial Initiatives, Mergers & Acquisitions (M&A). Simon Worthington will be responsible for inorganic growth and acquisitions, working with Group MDs and the Group Development Director to assess opportunities across […]
Kinetic Launches KineticX
Thursday, February 2nd, 2017Kinetic has launched KineticX, the world’s first start-up incubator focused on location advertising technologies in the Out of Home space. Recognising the increasing rate of technological advancements impacting the location and out-of-home advertising market, the programme will actively shape how brands will connect with audiences on the move well into the future while offering brands […]
We’re told that automated new technologies such as Vehicle Recognition Technology and its play-out reports have boosted trust amongst media agencies in digital out of home as a reliable, transparent and powerful advertising channel. According to an industry study published by premium out of home owner Ocean Outdoor, digital out of home continues to outstrip […]
Adrian J Cotterill, Editor-in-Chief
CANCER RESEARCH UK has joined forces with smart city business Strawberry Energy and MKTG to launch a network of Smart Benches with contactless technology in time for World Cancer Day on February 4, 2017. The solar-powered benches enhance public spaces by providing mobile device charging ports and free Wi-Fi access, as well as a place […]
Forrest Media has launched its newest digital superstructure in the heart of Glasgow – the ‘Xpressway’ is a spectacular ‘V’ angled double sided digital Daktronics 10mm Blue Series display, overlooking the main arterial Clydeside Expressway. It should deliver huge numbers of vehicles to and from Glasgow and connecting on to the M8 for Edinburgh and […]
Elonex Outdoor Media has announced it is to construct Star Lights at Spaghetti Junction on the M6 in Birmingham, which is being billed as the largest motorway facing digital billboard in the UK. Nick Smith, CEO at Elonex, told us “Star Lights will present huge opportunities to advertisers with mass audiences guaranteed, and those in […]
The Financial Times has booked London Heathrow Terminal 5’s gateroom digital panels on a pure destination-targeted basis as part of a new trading model devised by JCDecaux Airport, planned by Essence and bought via Bitposter. Alan Sullivan, Managing Director, JCDecaux Airport told us “We are delighted to have secured this DOOH first. SmartContent will be […]
Exterion Media, Europe’s largest privately owned Out-of-Home (OOH) company, this week appointed Josko Grljevic to the newly created role of UK and Group Chief Technology Officer. Josko Grljevic will be leading the company’s transformation, as it continues the journey to becoming a Digital Media Company powered by data. He will be responsible for technology, new […]
Programmatic Buying Capabilities Live in Belgium say Clear Channel Int’l
Thursday, January 19th, 2017Clear Channel International (CCI), the international division of Clear Channel Outdoor (CCO) says that it has launched the first out-of-home programmatic buying tool with a guaranteed offer in Europe. Clear Channel International also announced plans for the continued roll-out of its programmatic capabilities across Europe, including details of a March launch in the UK. William […]
Follow DailyDOOH