Should We Be Doing The Golden Raspberry Awards?

Thursday, November 10th, 2016

Adrian J Cotterill, Editor-in-Chief

In case you hadn’t noticed, it’s industry awards season. No doubt your evening twitter stream these days, is full of young, good looking men and women dressed up in their finery – with news, more news and yet more news that seems to indicate that Naren Patel and his team at Primesight are simply winning […]

Karen Rumble joins @ExterionMediaUK

Friday, November 4th, 2016

Maddie Cotterill

Karen Rumble has joined Exterion Media as a (new) People and Culture Director for the UK. Karen Rumble will be responsible for developing Exterion Media’s talent and resourcing, leading its culture and values programme and helping the people team deliver support. She joins from Travelex, where she held the role of Lead HR Manager since […]

New Clear Channel Ireland Retail Network in 6 Weeks

Thursday, November 3rd, 2016

Adrian J Cotterill, Editor-in-Chief

Having a local manufacturer with a great process (almost, if not definitely ‘Build-To-Order’) is obviously paying dividends for Clear Channel Ireland who penned a deal with Amscreen less than six weeks ago yet are now already reaping the revenue rewards of having a retail network duly installed and up and running in Dublin’s Westend Shopping […]

Alan Brydon joins @8OutdoorMedia

Friday, October 28th, 2016

Maddie Cotterill

Alan Brydon, previously Chief Executive of Outsmart, is to join 8 Outdoor, the Digital Out of Home advertising business, as Non-Executive Board Director with immediate effect. 8 Outdoor currently has over 30 digital screens live across five cities. We are told that Alan’s appointment coincides with the next phase of 8 Outdoor’s expansion into new […]

Dynamic Content Across LHR Gateroom Digital Network

Thursday, October 27th, 2016

Maddie Cotterill

This week JCDecaux Airport have launched an innovative dynamic digital campaign across the Heathrow gateroom DAPs network to provide passengers with useful destination based information. The dynamic content displays the weather, temperature and time at the flight’s end destination and is triggered to begin running as individual gaterooms are declared open, ensuring the right passengers […]

UK #DOOH Ad Spend Soars by 28.9% in H1 2016

Tuesday, October 25th, 2016

Maddie Cotterill

The UK’s authoritative advertising statistics, released today by the Advertising Association/Warc, show that UK advertising expenditure posted 5.2% growth in H1 2016 despite economic uncertainty before the EU referendum. The growth rate was 0.4 percentage points ahead of forecast, with adspend reaching a record £9,999m in total for the first six months of the year. Growth […]

JCDecaux Wants #OneBillionEyeballs in 2017

Thursday, October 20th, 2016

Maddie Cotterill

JCDecaux, the UK’s largest Out-of-Home (OOH) advertising company, announced the week at its upfront, held with IAB UK, its plans to double its current digital impressions by hitting a milestone of one billion by the end of 2017. Spencer Berwin, Co-Chief Executive Officer at JCDecaux UK, told us “This is a significant step in the […]

Primesight Ltd, Acquires Airport Media Ltd.

Tuesday, October 18th, 2016

Adrian J Cotterill, Editor-in-Chief

Airport Media Ltd. which was only established last year by Tom Goddard has been acquired by Primesight Ltd. The unexpected acquisition adds London Gatwick and London Luton airports to Primesight’s existing contracts which cover Manchester, Stansted, East Midlands, Bournemouth, Prestwick and Guernsey airports. Primesight will now be in a unique position to deliver advertising impressions […]

Signkick Marketplaces Launches w/ @JCDecaux_be

Monday, October 17th, 2016

Maddie Cotterill

Signkick has announced the launch of their partnership with JCDecaux Belgium which provided an online purchase platform for consumers and small businesses. Monaffiche.be is a publicly viewable direct-purchase website which allows consumers and small businesses to view and buy JCDecaux’s advertising locations across Belgium. The website uses up to date availability information and enables the […]

Oh Yes! Churchill & McVitie’s Take The Biscuit

Friday, October 14th, 2016

Adrian J Cotterill, Editor-in-Chief

Ocean’s digital out of home competition for 2016 received a massive 81 entries and after months of work, cogitating and planning, the winners were announced yesterday, before an audience of 500 at London’s IMAX cinema. Whilst both WCRS (shown above collecting their award) and Kinetic Active (shown below) stole the show, taking multiple prizes with […]