Tuesday, April 24th, 2018
Adrian J Cotterill, Editor-in-Chief
Ocean Outdoor has increased its presence in Manchester with new locations, a new office, more staff and the launch this week of the City’s first ever Two Towers digital out of home structure which dominates The Mancunian Way. Audi and JD Sports are the launch partners for Two Towers Manchester, reaching an audience of 3.6 […]
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Tuesday, April 24th, 2018
Adrian J Cotterill, Editor-in-Chief
Customers travelling through Baker Street Tube station this week have found that ‘the game was afoot’ as the station had been ‘taken over’ by gnomes to celebrate the forthcoming release of the new ‘Sherlock Gnomes’ film (previewing in cinemas on 5-7 May, opening nationwide on 11 May), the sequel to the 2011 film ‘Gnomeo and […]
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Tuesday, April 17th, 2018
Russ Curry, Ministry of New Media
The European Out of Home Media Summit takes place Wednesday May 2, 2018 as part of London Digital Signage Week (April 30-May 4, 2018). Here is the speaker lineup: – 08.45 REGISTRATION & BREAKFAST 09.30 Welcome | Adrian J Cotterill 09.45 “Barry Frey’s Theory of Connectivity“ | Barry Frey | President & CEO | DPAA […]
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Thursday, April 12th, 2018
Russ Curry, Ministry of New Media
Our first FULL DAY conference during London Digital Signage Week (demand and interest has been so strong at all four of the Programmatic Buying workshops we’ve held over the past few years, that it made so much sense to put on) now pretty much has its full complement of speakers, and an impressive and internationally […]
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Wednesday, March 21st, 2018
Adrian J Cotterill, Editor-in-Chief
JCDecaux Airport UK, in partnership with VR experts Spinview, have launched the UK’s first 360 visualisation VR sales tool. Linda Wade, CEO, Spinview told us “We believe that properly implemented technology, aligned to client needs, leads to improved revenues and we couldn’t be more delighted that JCDecaux Airport are our first UK sales tool partner. […]
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Monday, March 19th, 2018
Adrian J Cotterill, Editor-in-Chief
Clear Channel UK & Help Refugees joined forces for UGCA’s first major Out Of Home project with the #CHOOSELOVE campaign. aimed at protecting displaced families across the world. Clear Channel UK’s Creative Director Louise Stubbings told us “it’s always an honour to help forward thinking charities like HelpRefugees. The Choose Love campaign is all about […]
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Monday, March 19th, 2018
Adrian J Cotterill, Editor-in-Chief
We note that the Inbound Great West Road Tower has launched, becoming the latest addition to The Towers channel. Together with the outbound Tower that went live in December, The Great West Road Towers are located on a key arterial route and reach a highly desirable West London audience, delivering 2.6 million weekly viewed digital […]
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Monday, March 19th, 2018
Russ Curry, Ministry of New Media
Wildstone has unveiled a contemporary new look and we are told that the new corporate identity is a visual expression of intent as Wildstone begins an EU expansion, evolves its service portfolio and confirms key board member appointments. Damian Cox, Global CEO and Founding Partner of Wildstone told us “The next five years are all […]
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Thursday, March 8th, 2018
Adrian J Cotterill, Editor-in-Chief
Photography students at Nottingham College in the UK marked International Women’s Day on Thursday, March 8 with an exhibition which uses the city’s biggest outdoor digital screen as a canvas for their work. The project, called ‘Woman in Nottingham’, included 100 photographs of local women taken by the students. Their photography relates directly to the […]
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Thursday, March 1st, 2018
Adrian J Cotterill, Editor-in-Chief
Posterscope has fused its proprietary Out of Home Consumer Survey (OCS) with Route data to enable its planners to plan and buy OOH against a client’s core planning audience. Russell Smither, Insight Director at Posterscope told us “Clients and agencies spend a significant amount of time, energy and money understanding target audiences, creating segmentations and […]
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