DailyDOOH

JCDecaux SA (Euronext Paris: DEC) has announced its revenue for the three months ended March 31, 2016. Adjusted revenue for the first quarter increased by 15.3% to €748.5 million compared to €649.0 million in Q1 2015. Excluding the negative impact from foreign exchange variations and the positive impact from changes in perimeter, adjusted revenue grew […]

Infocomm International are holding a roundtable discussion during London Digital Signage Week. A panel of consultants will discuss the latest trends in AV, what clients are seeking, and some of the things that the AV community, should be looking out for — including a cutting edge client experience, revenue and growth areas, and future trends! […]

While we often hear of the big national and international companies being interested in and using programmatic ad buying for out-of-home and digital out-of-home, it’s not often we hear of local small- and medium-businesses using it. Signkick, a UK company, aims to change this. “We make outdoor advertising easy to buy,” says Tobias van Amstel, […]

The DailyDOOH MEDIA SUMMIT is now in its third year and has firmly established itself in the industry calendar. It became a truly international event, almost from inception, and we welcome at BAFTA, London next week, 150+ senior executives from the UK, Belgium, Canada, France, Germany, Italy, Lebanon, the Netherlands, Spain, Sweden and the USA. […]

We like this highly sophisticated outdoor advertising campaign for the new video game DOOM which is using multiple data sources, including Twitter, to target gaming audiences. Posterscope and Target Media’s campaign for the game, a reboot of the popular 1990’s first person shooter franchise, identifies relevant Twitter conversations, retail history and out-of-home (OOH) planning data […]

Out of Home media owner Clear Channel UK’s premium digital brand, Storm, has announced four new sites in London; Storm Borough High Street, which launched this month; and Storm Nine Elms Battersea, Storm Wandsworth Bridge and Storm A3 Tower, which will launch next month. These sites will be the latest to join Storm’s portfolio in […]

It looks like iSAX Media is running the sponsorship, spot advertising, sampling and experiential at a number of new premium London locations this summer and will be broadcasting Wimbledon, through to the Olympic Games with spot ads scheduled between matches and events. Locations include: – Canada Square, Canary Wharf (near HSBC, Barclays, Bank of America […]

Primesight is introducing its first digital 96-sheet (D96) panels to its digital roadside Network. The new screens, the largest OOH format, joins 52 existing D48-sheets. Since launching ‘Network’ in 2015, Primesight has quickly expanded its inventory and will continue investment into Network by introducing 10 further D96s across the country over the coming months. Leading […]

Primesight, MediaCom, Kinetic and Newslink are synchronising digital out-of-home (DOOH) ads with radio spots in a major campaign to promote Subway’s popular pulled pork sub. The ads, launching today (Tuesday May 10) and running for two weeks, focus on the flavour of slow cooking and use Primesight’s Network of Digital 48s and Digital 96s in […]

RocketSpace today announced plans to open a state-of-the-art campus in London, designed specifically for high-growth tech startups. The tech campus will be RocketSpace’s first international location, enabling the San Francisco-based company to provide startup members and corporate clients with global access to its unique community and services. Since launching in 2011, RocketSpace members have included […]