CEO Spotlight: Cennydd Roberts, 8Outdoor, London, UK

Thursday, March 31st, 2016

Gail Chiasson, North American Editor

This month we welcome Cennydd Roberts, CEO, 8Outdoor, London, UK How did you get into an Out-of-Home Media career? What led you down this career path? As the product of the Welsh valleys, media wasn’t an obvious career for me, but once I’d come up to university in London and seen some of the opportunities […]

Storm Mancunian Junction

Thursday, March 31st, 2016

Maddie Cotterill

Clear Channel’s super premium digital brand, Storm, has unveiled their latest site, Storm Mancunian Junction. Situated on Mancunian Way in Manchester, close to Manchester Piccadilly train station, Storm Mancunian Junction is the twenty-second site in Storm’s expanding portfolio and a landmark Out of Home site in the North West; incorporating state-of-the-art screen technologies with the […]

More London #DOOH from @Outdoor_Plus

Sunday, March 20th, 2016

Maddie Cotterill

Outdoor Plus is launching two new digital screens in London. The Canary Wharf Curve, located east of the city of London, has been transformed in to a state of the art curved digital screen. Situated on a busy London interchange facing traffic heading eastbound into Canary Wharf and the Blackwall tunnel. The area hosts the […]

TfL Appoints @ExterionMediaUK to Tube Ad Contract

Friday, March 18th, 2016

Adrian J Cotterill, Editor-in-Chief

Transport for London (TfL) announced Thursday that it has selected Exterion Media as its new commercial Partner for its Rail Advertising contract, offering innovative solutions to advertisers, maximising revenues and enhancing the customer experience. Shaun Gregory, CEO, Exterion Media told us “We are hugely excited to be working in partnership with TfL to create more […]

Luton Airport’s Advertising Won by @AirportMediaOOH

Wednesday, March 16th, 2016

Maddie Cotterill

London Luton Airport (LLA), the fifth busiest passenger airport in the UK announced today that it had appointed Airport Media, to operate its entire media estate with immediate effect. Airport Media was established last year by Tom Goddard, Chairman of Ocean Outdoor and DigiCom OOH, to offer major UK airports a new, pure-play sales and […]

Seenit & Trigger Buzz Partner w/ @ExterionMediaUK

Monday, March 14th, 2016

Maddie Cotterill

Exterior Media has announced that it is teaming up with user generated content start-up Seenit and on-demand content creation platform Trigger Buzz. We are told that, as part of its game-changer content strategy, these new partnerships demonstrate Exterion Media’s commitment to working with small agile businesses and will “offer advertisers innovative and strategic opportunities to […]

Real Time DOOH Campaign Starts w/ The Biebs Purpose Album

Monday, March 14th, 2016

Maddie Cotterill

Outdoor Plus has partnered with Global, MediaCom and Universal Music for an innovative new digital out of home campaign. The campaign, which broke late last week, will promote Universal Music acts and give commuters real time updates when an artist or band is playing on 95.8 Capital FM. For the first time, ads will run […]

MyStop on @ExterionMediaUK’s Beacon Network

Thursday, March 10th, 2016

Andrew Neale

Proxama PLC has worked closely with Google to launch, what is called, the world’s first deployment of a ‘Physical Web consumer engagement experience’. The campaign has launched in London in partnership with Exterion Media via Google’s Eddystone open beacon format. Proxima’s MyStop web experience delivers real-time transport updates to London commuters and travellers’ mobiles, as […]

The OutLook From @OutsmartOOH

Wednesday, March 9th, 2016

Maddie Cotterill

We thought it was just the Ministry of New Media that put together colourful, interesting, thought-provoking printed publications for the industry but it seems not with the arrival at DailyDOOH Towers earlier this week of The OutLook, described as a collection of love letters to the medium penned by a variety of ad industry professionals… […]

L’installation des abribus à Londres a commencé

Tuesday, March 8th, 2016

Maddie Cotterill

JCDecaux SA (Euronext Paris: DEC), the number one outdoor advertising company worldwide, this week OFFICIALLY launched the digital transformation of the bus shelter network in London following the award by Transport for London (TfL) of the world’s largest bus shelter advertising concession. Jean-François Decaux, Chairman of the Executive Board and Co-CEO of JCDecaux, told us […]