The UK’s Bullring Shopping Centre have enhanced their digital media portfolio with investment in a second LED screen from ADI. The early financial and experiential value derived from their initial LED display (installed back in December 2012) encouraged the Bullring to procure an additional large format screen for the Upper Mall East which will be […]
Ocean and Signature have moved to brand new London offices… 25 Kingly Street London, W1B 5QB Tel. 020 7292 6161 Ocean Group CEO, Tim Bleakley has written a blog post on their recent 10th birthday and on their move so Soho. You can read it here.
Adrian J Cotterill, Editor-in-Chief
Sky and Molson Coors have announced the launch of UpLift Media. Billed as a new way to promote live sport, drinks and events in pubs it is in fact (not at all new and) very similar to what Kaleidovision/Brightspace Media, Avanti Screenmedia and Clear Channel’s Socialite once upon a time did or are currently supposed […]
Adrian J Cotterill, Editor-in-Chief
Here’s a strong pre-Cannes reminder of the strength of both Classic and Digital Out of home… This formed part of JCDecaux’s Managing Director – Sales’ Spencer Berwin‘ presentation that topped the Media360 audience poll of seven panellists, who championed their respective media, at Media360 on June 5, 2015 in Brighton.
Russ Curry, Ministry of New Media
In her first presentation since joining Clear Channel UK as CMO, former Google and ITV marketer Sarah Speake offered her perspective on the challenges and opportunities for Out of Home. With insights drawn from Clear Channel’s recent ‘Look Again’ report and her own experiences at media agencies and major media owners, Sarah outlined why she believes […]
Suzy Jordan joins @ExterionMediaUK
Friday, June 19th, 2015Exterion Media, Europe’s largest privately held Out-of-Home (OOH) advertising business, announced this week that it has appointed Suzy Jordan as its Commercial Strategy Director to lead a newly-formed ‘EM Futures division’. In her new role, Suzy will be tasked with challenging, innovating and surprising the market, developing new revenue streams and driving new business for […]
Andy Goldsmith Promoted at @Primesight
Friday, June 19th, 2015Adrian J Cotterill, Editor-in-Chief
Andy Goldsmith, who joined Primesight at the start of 2014 as Agency Sales Director, has been promoted to Sales Director of Primesight, effective immediately. Chris Forrester, Managing Director of Primesight, told us “Andy has been instrumental in helping our agency sales team move forward and put customers at the heart of everything we do. He […]
GTN, MediaCom Connect DOOH & Radio w/ @Primesight
Thursday, June 18th, 2015Primesight, GTN and MediaCom are launching a national real-time campaign for Lucozade Energy, which will see digital outdoor ads synchronised with radio spots across GTN’s ‘Network Drive’. Advertisements will appear across Primesight’s new digital 48-sheet ‘Network’ in tandem with radio spots across the ‘Network Drive’ package, meaning that drivers will see and hear Lucozade Energy’s […]
Russ Curry, Ministry of New Media
Albert Asséraf, Executive Vice President Strategy, Research & Marketing JCDecaux reminded us that the 21st century is now known as the century of cities. According to the United Nations, for the first time in human history, there are more people living in cities than in rural areas, and urban residents are projected to increase to two-thirds of […]
UK’s Roadchef Gets New Small Network
Wednesday, June 10th, 2015Roadchef, one of the UK’s largest Motorway Service operators, is installing a network of 30 digital media screens across their 30 UK sites, with the first screens going live this month. Roadchef has signed a five year deal with EGB Digital Media to roll out the network. Peter Barrett MD at EGB Digital Media told […]
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