DailyDOOH

ŠKODA UK brought to life its third-generation Fabia model at London’s Waterloo Station last week with an innovative augmented reality experience. From Monday Feb. 9 to Friday, Feb. 13, 2015 more than 2 million commuters at the country’s busiest railway station were invited to customize their very own ŠKODA Fabia to reflect their individual personalities. Once […]

Cosmetics giant Revlon has teamed up with Westfield London for an experiential interactive campaign combining in-store experiential activity with a full motion digital out of home campaign exclusive to Ocean’s Eat Street screen. Planned by MediaCom, ‘Love is On’ showcases a 30 second video set to a soundtrack by singer/songwriter Eddi Front performing a cover […]

SKODA UK is bringing to life its third-generation Fabia model at an innovative week-long augmented reality experience at London Waterloo Station. From Monday 9th to Friday 13th February 2015, more than two million commuters at the country’s busiest railway station will be invited to customise their very own SKODA Fabia to reflect their individual personalities. […]

Clear Channel Outdoor this week appointed former Microsoft marketer Damon Westbury as its international sales director. Reporting to the chief sales officer, Stefan Lameire, Westbury will be responsible for building relationships and strategic partnerships with media agencies, advertisers and others in Europe, Asia Pacific and Latin America. Westbury spent eight years at Microsoft, leading FMCG […]

The latest rumour is that Alan Brydon, currently Head of Investment at Havas Media Group, is all set to be named as the new Outdoor Media Centre CEO.

OPI is promoting a range of limited edition nail lacquers, inspired by Universal Pictures and Focus Features’ Fifty Shades of Grey, in a cinema campaign across Primesight’s digital 6-sheet screens in cinema foyers. The high-impact campaign, planned by OMD UK and facilitated by Talon, will target cinema visitors from February 7-21, surrounding the anticipated release […]

Outdoor Plus has partnered with London’s number one hit music station, Capital giving commuters real time updates on every song playing. A dynamic feed links the Capital studios to 14 Outdoor Plus sites in some of London’s busiest traffic hotspots – including the iconic Euston Road Underpass and Vauxhall Cross. The campaign will run during […]

If you are male, live in the North of England, are under the age of 35 and have no children, count yourself lucky – this January was particularly joyful for you … however, you are not alone – research shows that the UK’s joy levels were ‘resolutely joyful’ for most people, according to the daily […]

Vitality, the business formerly known as PruHealth and PruProtect, has announced a major national integrated campaign across TV, outdoor, press and digital to launch the new brand to the UK market and signal a new category of insurance. As part of the campaign, airport specialists Eye Airports will offer Vitality a platform to reach their […]

Wildstone announced this week the promotion of Jonathan Chandler to UK CEO. Jonathan joined Wildstone back in August 2013 as Development Director but will now oversee the running of Wildstone’s UK business alongside UK COO Philip Allard. Wildstone’s Founding Partners Damian Cox and Patrick Fisher will now concentrate on the international expansion of Wildstone and […]