FEPE 56th Annual Congress in Budapest Now Open 4 Bookings

Thursday, January 22nd, 2015

Russ Curry, Ministry of New Media

The 56th FEPE Congress, titled ‘Your Audience is Waiting’, will be held between Wednesday June 10th and Friday June 12th at the Intercontinental Hotel, Budapest. As always there will be two full days of presentations and high calibre speakers from across the world, all of whom will be bringing their unique viewpoints on the Out […]

#Parliament2015 @ExterionMediaUK Teams Up w/ ‘Parliament in the Making’

Wednesday, January 21st, 2015

Maddie Cotterill

Exterion Media this week announced a partnership with the Houses of Parliament’s 2015 anniversary programme, Parliament in the Making, to commemorate the 750th anniversary of the Simon de Montfort parliament (20 January 1265) and the 800th anniversary of the sealing of Magna Carta (15 June 1215). To help celebrate these events a series of short […]

Sky Launches @SigOutdoor’s ‘Central Networks’

Wednesday, January 21st, 2015

Maddie Cotterill

Sky is the official launch partner for Central Networks, a series of handpicked, high impact out of home backlight 48 sheet networks developed by Signature Outdoor to offer advertisers premium audiences across Birmingham. Sky’s campaign was created by Venture Three, planned by MediaCom and bought by Rapport, to advertise key releases across 2015. It launches […]

Who’s Acquiring Whom? @ExterionMediaUK @Primesight

Wednesday, January 21st, 2015

Adrian J Cotterill, Editor-in-Chief

JCDecaux’s seeming abandonment of the UK Trade Body (yes, dear readers there is MUCH much more to that story than some people know / anyone is saying) is a bit of a distraction and it is fun watching other news outlets (and indeed, a few media specialists) giving column inches to what is, effectively, the wrong story. […]

Office Workers Swayed by Lunch Time Ads

Monday, January 19th, 2015

Maddie Cotterill

Advertisers can gain a lot from investing in out-of-home advertising on ATM screens, according to new research into the effects of cash machine advertising on lunch-break food shopping. The study found that 64% of consumers do not plan their lunch purchases and over half are influenced by seeing special offers on ATM screens and receipts. […]

Yet Another New Digital Billboard From @JCDecaux_UK

Monday, January 19th, 2015

Maddie Cotterill

After the iconic Old Street EC1 launched with YouTube in October, JCDecaux, the UK’s leading Outdoor advertising company, has kick-started 2015 with the launch of, yet another, new digital Outdoor tower set in the cultural heart of London, South Bank SE1. The gateway to the West End, South Bank SE1 is located on Waterloo Bridge […]

Bank Hired by @ExterionMediaUK

Monday, January 19th, 2015

Adrian J Cotterill, Editor-in-Chief

Reuters reported Friday that Exterion Media (nee CBS Outdoor International) the UK outdoor media owner bought by the private equity firm Platinum Equity in September 2013 has hired the Royal Bank of Canada, we quote Reuters here, “exploring strategic alternatives, including a major acquisition, according to people familiar with the matter”.

Liverpool Student Startups Win Outdoor Advertising

Friday, January 16th, 2015

Maddie Cotterill

Three graduate start-ups from Liverpool’s first business accelerator programme are taking centre stage in Liverpool this week as their businesses are showcased on Europe’s biggest out of home media wall alongside some of the world’s biggest global brands. Advertisements for trike tours Triketastic Ltd., stylists Russell and Brown’s Vintage Hair and baby products company Izzy […]

Sarah Speake Joins @ClearChannelUK

Friday, January 16th, 2015

Maddie Cotterill

Clear Channel UK has recruited as its new Chief Marketing Officer, ITV’s director of commercial marketing and research, Sarah Speake. She will report directly to CEO Andrew Morley and starts in March. Before ITV, Sarah worked as strategic marketing director at Google. The CMO role has been newly created.

ERV UK Launch Fully Mobile Last Minute Insurance

Thursday, January 15th, 2015

Maddie Cotterill

In December 2014, ERV UK launched the first fully mobile last minute travel insurance product at London Gatwick Airport. ERV partnered with airport media specialists Eye Airports to utilise the latest in digital advertising technology for the launch of ERV Go – ERV Go is available across multiple devices offering passengers the chance to purchase […]