eBay To Advertise on the New Piccadilly Lights

Monday, October 23rd, 2017

Adrian J Cotterill, Editor-in-Chief

Landsec, the UK’s largest listed commercial property company and owner of Piccadilly Lights, has announced that global online marketplace, eBay, has signed a deal to advertise on the last of the six positions of the innovative new screen when it is switched back on this month. Gareth Jones, Senior Marketing Director at eBay said “eBay […]

Hunter & Stella McCartney Sign Deal for Piccadilly Lights

Friday, October 20th, 2017

Adrian J Cotterill, Editor-in-Chief

Landsec, the UK’s largest listed commercial property company and owner of Piccadilly Lights, announced this week that British brands Hunter and Stella McCartney have signed a deal to advertise in one of the six positions on the world-famous Piccadilly Lights. The brands will form part of the innovative new Piccadilly Lights screen which is switched […]

Clear Channel Int’l in Europe Wide Deal w/ @Amscreen

Thursday, October 19th, 2017

Adrian J Cotterill, Editor-in-Chief

Clear Channel International has announced a new partnership with Amscreen that will include the provision of digital outdoor displays for a European-wide deployment. This new deal will see further expansion across 16 new country markets. This follows three years of digital out of home deployments in the UK market where the total DOOH revenue now […]

Mark Bracey Departs @OceanOutdoorUK

Monday, October 16th, 2017

Adrian J Cotterill, Editor-in-Chief

We understand that Ocean Outdoor’s international development director Mark Bracey is stepping down after 10 years with the Group. He leaves in January 2018 to take back the reins of his global property and advertising consultancy Portfolio Media Management. Since joining Ocean in 2007, Mark has been a key part of the Ocean team, growing […]

Blackburn Rovers @ElonexOutdoor Digital Billboard

Wednesday, October 11th, 2017

Adrian J Cotterill, Editor-in-Chief

Stadia Solutions, the full-service sports agency, and Elonex, the digital-out-of-home media owner, have collaborated to help Blackburn Rovers Football Club increase their revenue stream, with the launch of a new external digital billboard at the club’s 31,000 capacity Ewood Park ground. James Cook, Commercial Director, Stadia Solutions told us “This installation is a ‘no-cost’ solution […]

#OceanDCC Award Winners

Monday, October 9th, 2017

Maddie Cotterill

WCRS and Leo Burnett have taken the top prizes in Ocean Outdoor’s eighth annual digital creative competition with award-winning concepts for Sky Ocean Rescue and The British Dyslexia Association. Activist brand Sky Ocean Rescue, set up by media owner Sky, takes the commercial prize for The Ocean’s Most Terrifying Killer, a campaign created by WCRS […]

Nexus Expand to 30 Sites, @AdmediaLtd

Monday, October 9th, 2017

Adrian J Cotterill, Editor-in-Chief

Following its launch earlier this year, Admedia, have just announced the next roll out phase of Admedia Nexus – described as the largest roadside digital full motion network across the UK. Phil Daniel, Admedia’s Managing Director of Sales and Marketing, told us “We are delighted at the rapid expansion of the Nexus network, which reconfirms […]

BranDO, @JCDecaux_UK’s #DOOH Brand Charter Revealed

Friday, October 6th, 2017

Adrian J Cotterill, Editor-in-Chief

Earlier this week, JCDecaux, the UK’s market leader in Digital Out-of-Home, announced its move towards automated trading and planning that will give partners seamless access to its 48% market share of digital viewed impressions (source: Route 24) in the UK. To accompany this automated platform, JCDecaux also launches its industry-leading brand charter, named BranDO, to […]

Nomadix Media Launches HALO Digital Advertising Project

Friday, October 6th, 2017

Adrian J Cotterill, Editor-in-Chief

Silverburn, one of the largest shopping complexes in the UK, is to host Nomadix Media’s revolutionary new marketing technology, iWalker, in a project which could see the roaming experiential digital signage platform rolled out across the UK. From now until Christmas, the Scottish media pioneers will run a pilot scheme for the shopping complex owners, […]

Dublin Based @AdtowerLtd Introduces @Quividi

Tuesday, October 3rd, 2017

Adrian J Cotterill, Editor-in-Chief

Recent BroadSign convert, Adtower Digital Media has now partnered with Quividi. We are told that Adtower will be providing its customers with Quividi’s VidiReports, an image processing and analysis suite of software that collects audience metrics for the digital out of home advertising industry. Vincent Whelan, MD of Adtower told us “The partnership with Quividi is a significant […]