Holly Willoughby, aka @HollyWills Towers

Friday, September 12th, 2014

Adrian J Cotterill, Editor-in-Chief

Holly Willoughby, the brand ambassador for Garnier Nutrisse Blondes, is set to be the poster girl for London, when a campaign across eight iconic digital advertising towers goes live. The nationwide campaign will include The W8 Network in London, comprising the premium locations: The M4 Torch, The M4 Tower, The M4 Showcase, The Holland Park […]

Samsung Takes Over @JCDecaux_UK’s LHR GrandView

Friday, September 12th, 2014

Adrian J Cotterill, Editor-in-Chief

Cheil UK is set for another outdoor first with a Samsung campaign that sees the brand, take over (LHR) Heathrow GrandView. The campaign, which is a year-long push planned and booked by Cheil UK in conjunction with JCDecaux Airport UK, kicks off today, and sees Samsung take over GrandView, the newest and most spectacular site […]

The DailyDOOH Media Summit (@AlexTimbs)

Friday, September 12th, 2014

Russ Curry, Ministry of New Media

Alex Timbs heads up Technical Sales Operations for AOL Platforms International. Alex discussed the relationship between the online world and Out of Home and he updated the audience on where AOL is now and explained some of their recent acquisitions. Interestingly, he also offered up his own definition of programmatic as “the use of technology to automate processes and the use of […]

Amscreen’s Swiss Rollout With SOCAR

Thursday, September 11th, 2014

Maddie Cotterill

Amscreen today announced that it will further expand its European presence with the rollout of its digital screens in 60 SOCAR petrol stations across Switzerland. A premium brand on the Swiss petrol market, SOCAR has partnered with leading digital network Amscreen to extend its existing audience of over 57 million weekly. With screens already installed […]

Solutions Over Coax Summit, London

Wednesday, September 10th, 2014

Andrew Neale

ZeeVee, Inc., a leading global manufacturer of award-winning commercial grade video and digital signage distribution products, has just announced the details of their Solutions Over Coax Summit, open to installers, dealers and end users in the AV industry. Speakers from the U.S. and Europe will discuss the pros and cons of different technologies that are […]

Too Big To Miss

Wednesday, September 10th, 2014

Maddie Cotterill

The English Rugby Football Union, which is hosting next year’s Rugby World Cup, has booked two blowUP media digital large format screens in Cardiff and Birmingham, plus a blowUP Giant Poster site in Leeds to promote the opening of ticket sales to the third largest event in world sport. The campaign will run on sites […]

Amscreen Ships German Network To Kenya

Tuesday, September 9th, 2014

Adrian J Cotterill, Editor-in-Chief

Coinciding with a massive refit currently ongoing at German fuel / gas station provider Aral AG (in itself owned by BP) Amscreen tell us that they are currently in the process of moving their entire (German) digital screen network to Kenya. Yep, you heard that correct. The whole digital screen network is being uprooted and […]

Scotland: Talon Outdoor (No) vs @KineticWW (Yes)

Monday, September 8th, 2014

Adrian J Cotterill, Editor-in-Chief

Scotland has enjoyed a great deal of coverage over the past few months, firstly due to the Commonwealth Games, and now thanks to the Scottish Referendum. Outdoor media owners have for some time now, been making a substantial investment in Outdoor environments across Scotland, giving brands the opportunity to display advertising content on premium sites […]

Kinetic Revs Up London Taxi Campaign

Monday, September 8th, 2014

Maddie Cotterill

Kinetic Worldwide is launching a geo-targeted advertising campaign across London taxis to promote The Times Newseum at the Saatchi Gallery in Chelsea. The messaging will run for a two-week period from Monday September 8, 2014 across VeriFone Media Taxis on their 2,5000 VNET digital screens, using sophisticated technology that detects when a taxi enters a […]

JCDecaux Wins Stockholm’s Main Street Furniture Contract

Monday, September 8th, 2014

Maddie Cotterill

JCDecaux SA (Paris:DEC) (Euronext Paris: DEC) announced last week that it has been awarded the main street furniture contract for Stockholm – including an option to operate the first network of 50 digital screens in the city centre. Jean-Francois Decaux Co-CEO of JCDecaux, said “23 years after the launch of our advertising street furniture concept […]