DailyDOOH

With Scotland the centre of attention in terms of culture (MTV awards), politics (the Referendum) and sport (the Ryder Cup), its commercial centre, Glasgow, will shortly host a vast, new 658m2 Out-of-Home site dubbed ‘The Big 2’. The twin elevation giant banner site will sit on the edge of the city’s busiest road, the M8 […]

Andy Jonesco, Kinetic’s EMEA CEO since December 2011 was let go last week – this of course is unerringly close to the dismissal earlier this year of the person who recruited him, Global CEO and Kinetic lifer Steve Ridley. It is also rumoured that Mick Ridley, the head of META – Kinetic’s ‘Information Architects’ was […]

We note that Stefan Borson has stepped down from his role as CEO, Redbus Media Group after nearly five years in the role, He remains a Group Non-executive Director.

In what could well be viewed as a second keynote speech, Digicom‘s Tom Goddard discussed the changing relationship between traditional and digital Out of Home. He argued a very strong case for Digital to split from Out of Home – having outpaced traditional in growth terms over the last ten years, it now represents 25% […]

Another great speaker at The DailyDOOH Media Summit (May 2014) was ECNlive’s Stephen Gale. He underlined how ECNlive were attempting to create a bit of a new market – thereby sidestepping some of the issues of cannibalisation that had been discussed earlier in the day. Stephen showed the evolution of their offer over the last […]

In his opening remarks at The DailyDOOH Gala Awards back in November 2013, OVAB President and NEC Display Solutions Manager DOOH Solutions, Dirk Hülsermann called for a London Media Week – at the same time coining the phrase #LondonIsThePlaceToBe. London Digital Signage Week of course, took place some five months later (May 2014) and is […]

Kinetic Active and MSIX are launching a thermally activated digital out-of-home advertising campaign to celebrate Britvic’s Robinsons fruit concentrate drink, SQUASH’D. Triggered by temperature, the advertising will only appear during hours of sunshine when the temperature rises above 20 degrees in North England and 23 degrees in the South. The campaign is set to run […]

NET-A-PORTER.COM, the world’s premier online luxury retailer, will unveil its first ever outdoor marketing campaign this week, showcasing the hottest trending purchases as they happen in real-time! Lisa Bridgett, Global Sales and Marketing Director at NET-A-PORTER.COM said “This is an exciting campaign for NET-A-PORTER.COM, marking our first foray into using live content and digital out-of-home. […]

Primesight announced Friday that it has been appointed to facilitate NOW TV’s new interactive digital campaign, ‘BackInYourBox’ in cinemas across the UK. Primesight’s digital 6 sheets will host the ‘BackInYourBox’ campaign in the top ten most popular cinemas in the UK alongside static six sheet panels located in 304 cinemas nationwide. The digital creative features […]

Twitter’s UK Supremo Bruce Daisley dazzled the audience back in May at The DailyDOOH Media Summit with an incredibly slick presentation which produced the most laughter of the day. Bruce started out by outlining the perspective of what Twitter is seeing and then went on to discuss the way that consumption of all digital content […]